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  1. Case

    Delivering Customer Service (Spanish version)

    By Moon, Youngme / Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-505S04
    Published: Jul 31, 2003
    Reviewed: Feb 3, 2004
    Format: PDF
    Pages: 22
    Language: Spanish
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  2. Technical Note

    Las promociones de ventas

    By Quelch, John A. / Renart, Lluís G.
    Marketing
    Collection: IESE (España)
    Ref.: MN-155
    Published: Jan 1, 1985
    Reviewed: Jan 1, 1985
    Format: PDF
    Pages: 20
    Language: Spanish
    €8.20 PVP Institution
    See details Add to Wish List
  3. Case

    Carolinas HealthCare System: Consumer Analytics

    By Quelch, John A. / Rodriguez, Margaret
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-515060-E
    Published: Apr 14, 2015
    Reviewed: Sep 8, 2015
    Format: PDF
    Pages: 16
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
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  4. Case

    “Maneras tontas de morir”: promocionando la seguridad ferroviaria ©

    By Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-517S03
    Published: Jan 16, 2014
    Reviewed: Jun 20, 2014
    Format: PDF
    Pages: 3
    Language: Spanish
    €8.20 PVP Institution
    Include:
    Other supplements
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  5. Case

    Starbucks: Delivering Customer Service

    By Moon, Youngme / Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-504016-E
    Published: Jul 31, 2003
    Reviewed: Oct 5, 2018
    Format: PDF
    Pages: 20
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
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  6. Case

    Procter & Gamble Co. (A) (Spanish version)

    By Quelch, John A. / Court, Alice M.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S07
    Published: Aug 8, 2002
    Reviewed: Nov 15, 1991
    Format: PDF
    Pages: 36
    Language: Spanish
    €8.20 PVP Institution
    Include:
    Other supplements
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  7. Case

    “Maneras tontas de morir”: promocionando la seguridad ferroviaria (A)

    By Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-517S01
    Published: Jan 23, 2014
    Reviewed: Jun 20, 2014
    Format: PDF
    Pages: 2
    Language: Spanish
    €8.20 PVP Institution
    Include:
    Other supplements
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  8. Teaching Note

    CVS Health: Promoting Drug Adherence, Teaching Note

    By John, Leslie K. / Quelch, John A. / Huckman, Robert S.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-515086-E
    Published: Mar 10, 2015
    Format: PDF
    Pages: 12
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  9. Case

    Hartmann Luggage Company: Política de Promoción de Precios

    By Quelch, John A. / Merliss, Penny Pittman
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S04
    Published: Aug 7, 2002
    Format: PDF
    Pages: 20
    Language: Spanish
    €8.20 PVP Institution
    Include:
    Other supplements
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  10. Teaching Note

    Manchester Products: A Brand Transition Challenge, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4044-E
    Published: Jun 28, 2009
    Format: PDF
    Pages: 13
    Language: English
    €0.00 PVP Institution
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