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Collection: HBSP (USA)Ref.: HBS-R1007HPublished: Jul 1, 2010Format: PDFPages: 10Language: Spanish - Book Chapter
Why the Groundswell-and Why Now: Social Technologies-A Call to Action for Your Business
Collection: HBSP (USA)Ref.: HBS-8338BC-EPublished: Jun 9, 2011Format: PDFPages: 21Language: English - Book Chapter
Delivering Groundswell Customer Service: Using Social Technologies to Harness the Marketing Power of Your Frontline Employees
Collection: HBSP (USA)Ref.: HBS-7026BC-EPublished: Sep 14, 2010Format: PDFPages: 25Language: English - Book Chapter
Supporting HEROes with Technology Innovation: How IT Professionals and Employees Can Work Together to Create Customer-Focused Technology Solutions
Collection: HBSP (USA)Ref.: HBS-7045BC-EPublished: Sep 14, 2010Format: PDFPages: 20Language: English - Book Chapter
Attaining Social Maturity: The Challenges Your Company Will Face on the Path to Empowerment Through Social Technology
Collection: HBSP (USA)Ref.: HBS-8358BC-EPublished: Jun 9, 2011Format: PDFPages: 27Language: English - Book Chapter
Energizing the Groundswell: Using Social Technology to Turn Your Most Enthusiastic Customers into Evangelists
Collection: HBSP (USA)Ref.: HBS-8348BC-EPublished: Jun 9, 2011Format: PDFPages: 29Language: English - Book Chapter
Keeping HEROes Safe: How IT Can Manage the Risks Inherent in Employee-Driven, Technology-Based Innovations
Collection: HBSP (USA)Ref.: HBS-7044BC-EPublished: Sep 14, 2010Format: PDFPages: 20Language: English - Book Chapter
The Future of the Groundswell: How Advances in Social Technology Will Continue to Shape Business
Collection: HBSP (USA)Ref.: HBS-8363BC-EPublished: Jun 9, 2011Format: PDFPages: 11Language: English - Book Chapter
Helping HEROes Innovate: How Your Company Can Surface Ideas and Encourage Employee-Driven Innovation
Collection: HBSP (USA)Ref.: HBS-7037BC-EPublished: Sep 14, 2010Format: PDFPages: 14Language: English - Book Chapter
Embracing the Groundswell: Using Social Technologies to Innovate Faster-With Help from Your Customers
Collection: HBSP (USA)Ref.: HBS-8350BC-EPublished: Jun 9, 2011Format: PDFPages: 22Language: English