IESE (España)

Big Bank Experiments With Artificial Intelligence - Simulation

Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, Isaac

Simulation SIW-1-E

Business Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, Strategy

Florence Smith, CEO of Millennials Bank, was heading towards the board meeting where the directors of Big Bank (owner of Millennials Bank) where going to review the results of the newly created Millennials Bank, a digital branch of the main bank which targets the millennial generation. This initiative also serves as a pilot on how to make the bank a more dynamic entity. However, despite high hopes for change, the new digital bank is so far not me...

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Beer Game: Supply Chain Simulation

Martínez de Albéniz, Victor

Simulation PW-2-E

Service and Operations Management

A new version of the beer game. The production-distribution game (or beer game) has been used in management education since the late 1960s. It is a role-playing game where participants (individually or in teams) have to minimize costs by managing orders in a production-distribution chain that includes a brewery and several levels of distribution.

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LIPA (A) y (B) - Nota del instructor

Stein, Guido

Teaching Note DPOT-48

Corporate Governance

OLTRA era una compañía industrial que ocupaba una posición de relevancia en España en el sector energético. Con un pasado de titularidad pública, la Compañía había atravesado un proceso de privatización a principios de los noventa y para el año 2000 se había convertido en ejemplo de buena gestión y de internacionalización, con presencia activa en veinte países. En el caso B se describe la evaluación llevada a cabo con la técnica de Assesment Cent...

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Marshall Bradley at Hoffman & Lucas (B)

Caputo N.; Harder J.; Torres, Maximilian B.

Case TD-148-E

Business Ethics and Corporate Social Responsibility

Marshall Bradley formulates and sends a response to the Human Resources Department regarding his assistant's letter of complaint.

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Groupon: Changing Shopping as We Know It

Sieber, Sandra; Káganer, Evgeny; Al Turaigi, Tariq; Tatarinov, Katherine

Case SI-187-E

Innovation and Change, Knowledge and Communication

Groupon's meteoric rise was nothing short of exceptional, and it was one that had Forbes Magazine calling it "the fastest growing company ever." Acquiring tens of millions of users since 2008 led many to believe that Groupon was about to change the way people consumed and enjoyed their free time. However, on June 2, 2011, the company filed for an IPO and not everyone was impressed. Many voices berated the business model and the high marketing cos...

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Banco de Iberia (B): Workforce Adjustment Policies

Rábago, Eduardo; Stein, Guido

Case DPO-223-E

Innovation and Change, Leadership and People Management

At year-end 2008, Banco de Iberia posted a profit of close to 63 million euros, with 6% growth in the balance sheet. During 2009 and 2010, the downturn in the business was very pronounced, so the bank instructed staff to drastically cut expenses, and strict risk controls were introduced. The strategic plan for the three-year period ending 2011 was centered on prudent and transparent management, based on scrupulous adherence to regulations and eth...

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Determination of Safety Inventory

Ribera, Jaume

Technical Note PN-323-E

Service and Operations Management

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Pitching to Professional Investors

Neill, Conor; Leggett, Brian O'Connor

Technical Note DPON-81-E

Leadership and People Management

This is a technical note on preparing and delivering a presentation to investors for the purpose of raising capital for your business venture. The standard pitch to professional investors is a brief, well rehearsed Microsoft PowerPoint presentation that might include a demonstration or professionally produced prototype. Such meetings do not last more than an hour. This is not about entrepreneurship, development of business plans or how to market...

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Where Does the Balance Lie (D)

Ribera, Alberto

Case DPO-285-E

Leadership and People Management

This is the continuation of the story told in parts (A), (B) and (C) of the case (DPO-178-E, 179-E y 180-E). It presents a new dilemma in the professional life of the protagonist, tied in with the balance between work and family life, which forces him to reevaluate his priorities.

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Music BitByBit

Montesi, A.; Nueno, Pedro; Schmidt M.; Wekwerth N.

Case E-13-E

Entrepreneurship

This is a business plan. It presents a new channel for music distribution. Using a PC, the user is able to access a wide range of music, which he/she can download in digital format and copy to MiniDisk. This business plan won the 'Gemini Innovation Award' in the 1995 European Business Plan of the Year competition.

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