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(I Think) I Know Why You Did That: The Risky Business of Inferring Intentions
Detert, James (Jim); Taubenfeld, BrittonTechnical Note DARDEN-OB-1348-ELeadership and People ManagementDespite the important role that assumptions about intentions play in our judgments of others’ actions and how we respond to these actions, most of us haven’t thought much about the accuracy of the inferences we make, the ways our decisions about “what he meant to do” or “why she did that” might be unintentionally biased, or the potential negative effects that result when inferences about intentions affect how we judge a behavior. Nor have we thou...Starting at €8.20
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HÄAGEN- DAZS. Teaching Note
García del Pueyo, J. L.Technical Note IIST-MITN-224-E-EMarketingHäagen-Dazs is an international ice cream brand that competes in the premium segment boasting a perceived image renowned for its quality and sophistication. In 2019, the company embarked on a journey to reposition the brand in an effort to broaden its consumer base. Häagen-Dazs held a strong position in the senior segment, offering a value proposition centered on Luxury & pleasure and began to evolve towards the concept of Everyday made extraordi...Starting at €8.20
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Ethical Product Design Framework
Leiner, Benjamin; Parmar, Bidhan L.Technical Note DARDEN-E-0502-EBusiness Ethics and Corporate Social ResponsibilityTechnologists, particularly product managers, do not make design choices in a vacuum. Often, they have quantitative objectives they hope to achieve as part of their quarterly goals. But purely pursuing those objectives without considering risks to various stakeholders—for example, erosion of users' attention or users becoming politically radicalized—may result in considerable harm for not only the product's users but also for the organization. Th...Starting at €8.20
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Ecosystem Services: Definition, Classifications and Valuations
Suárez, José Luis; Jiménez, MiguelTechnical Note FN-652-EFinanceIn this note the current stage of Ecosystem Services is explored: definitions, existing classifications, methodologies, databases, and prospects. The global fight against climate change was accelerated through the targets set in the Paris Agreement, and since then, countries, companies and organizations have established compulsory and voluntary decarbonization pledges. A big part of the pledges is believed to be achieved through the service provi...Starting at €8.20
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Intersectionality
Kaufmann; Lauren; Mead; JennyTechnical Note DARDEN-E-0500-EBusiness Ethics and Corporate Social ResponsibilityThis note gives an overview of intersectionality, which is a theory, originally from legal scholarship, that explains how multiple forms of social inequality interact to produce individuals' experiences of marginalization. Intersectionality gives us a language to understand the systemic practices and structural barriers that perpetuate social inequities. As a theoretical paradigm, intersectionality provides a framework for understanding how categ...Starting at €8.20
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Discounted Cash Flow Analysis
Schill, Michael J.Technical Note DARDEN-F-1728-EFinanceThis technical note outlines the principles and application of proper discounted cash flow (DCF) analysis in the context of evaluating business investment projects. The note provides several specific examples, emphasizes building intuition for DCF modeling, and reviews several common errors novices to the subject make in such analysis.Starting at €8.20
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Competitive-Cost Analysis: Experience Curves
Laseter, Timothy M.; Schwartz, GregTechnical Note DARDEN-OM-1799-EService and Operations ManagementThis final note in the five-part series on competitive-cost analysis introduces the concept of the experience curve, which can be analyzed with a log-log relationship between unit cost and cumulative volume.Starting at €8.20
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Venture Capital in Biotechnology
Matherne, G. (Paul); Herpfer, Christoph; Dow, EthanTechnical Note DARDEN-OM-1796-EService and Operations ManagementPharmaceutical companies have historically relied on their ability to research, develop, manufacture, and sell drug products. Developing a successful drug is a complex and lengthy process, with no guarantee of success, and the total cost of approving a new drug is estimated at $2.5 billion, and rising. This technical note offers an overview of changes in the biotechnology industry related to drug development, focusing on M&A, the milestone model,...Starting at €8.20
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The role of business in society
González-Peralta, OscarTechnical Note BEN-158-EBusiness Ethics and Corporate Social ResponsibilityThe relationship between business and society has been the subject of reflection from many perspectives. This note examines how the terminology has changed over time and what nuances have been emphasized by the different terms that have been used. It also asks how ethics helps to better understand the role of business in society: as a motive for business involvement in society and as a perspective from which to think about that relationship.Starting at €8.20
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Project Scoping
Grushka-Cockayne, Yael; Ridgway, GriffithTechnical Note DARDEN-QA-0960Decision AnalysisA project’s scope specifies the work needed to deliver a product, service, or result, given specified features and functions. At its core, scoping a project requires accurately predicting the allocation of resources for a given initiative in a way that forecasts answers to questions about performance, including timeline, cost, and deliverables. Such a skill is highly valued by organizations but is rarely taught formally. This technical note off...Starting at €8.20