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Tomasso Corporation: Incorporando espiritualidad en la cultura empresarial (A)
Corrales A.; Melé, DomènecCase BE-154Business Ethics and Corporate Social Responsibility, Leadership and People ManagementEl director ejecutivo y propietario único de la compañía considera la empresa como apoyada en dos columnas, una edificada con aspectos económicos y otra con aspectos humanos. Ambas columnas están en continua tensión pero se equilibran, a modo de piedra angular, por fuerzas interiores que hay que buscar en la trascendencia. Esta piedra angular tiene que dar lugar a decisiones armónicas, justas y humanas, sin olvidar la necesidad primaria de obten...Starting at €8.20
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Tomasso Corporation: Including Spirituality in the Organizational Culture (B)
Corrales A.; Melé, DomènecCase BE-155-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis case follows on from case A, and begins with Rob McKenzie's decision to fire the 11 recalcitrant staff, and shows how he does this in accord with the spiritual and humanistic values outlined in "Our Project". It then goes on to show how he gradually introduced the company's guiding values to all aspects of its daily management.Starting at €5.74
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Untapping Innovation
IESE InsightArticle ART-2795-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeWhy do some innovations take off, while others languish? "Things cannot happen before their time," cautions Igal Aisenberg, a dairy farmer turned agricultural businessman who worked for Netafim, maker of drip irrigation systems. In this article he discusses the conflux of conditions that leads to the adoption of disruptive technology, and he underscores the importance of a business having social ends.Starting at €8.20
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Tomasso Corporation: Including Spirituality in the Organizational Culture (A)
Corrales A.; Melé, DomènecCase BE-154-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis case traces the history of Tomasso Corp: Starting as a small, family-run business in Montreal, it was always run in a "family way", with close and easy relations between the workforce and the owners. On expanding, in the 1980s, ownership was transferred to another corporation, and the increased workforce, combined with more rational management techniques, soon led to a breakdown in relations between management and the workforce. With the dep...Starting at €8.20
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Climate Business/Business Climate (Spanish version)
Porter, Michael E.; Reinhardt, Forest L.; Schwartz, Peter; Esty, Daniel C.; Slater, Alyson; Bortz, Christina; Hoffman, Andrew J.; Schendler, Auden; Bakhshi, Vicki; Krajeski, Alexis; Roosevelt, Theodore; Llewellyn, John; Correa, Maria Emilia; Way, Mark; Rendlen, BrittaArticle HBS-F0710ABusiness Ethics and Corporate Social ResponsibilityClimate change will affect everything businesses do, as government efforts to mitigate carbon emissions cause their prices to rise steeply. This special edition of Forethought takes a hard-nosed look at the risks and opportunities of climate change. Michael E. Porter and Forest L. Reinhardt argue that the effects of climate change on companies' operations are now so tangible and certain that the issue is best addressed with the tools of the strat...Starting at €8.20
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El grifo de la innovación
IESE InsightArticle ART-2795Business Ethics and Corporate Social Responsibility, Innovation and Change¿Por qué algunas innovaciones cuajan y otras no? En 1979, por ejemplo, Sony revolucionó nuestra manera de escuchar música con el Walkman. No solo nos permitió llevarla a todas partes, también creó una categoría de producto completamente nueva que allanó el camino para futuros dispositivos como el iPod. Comparémoslo con Vista, el sistema operativo que Microsoft lanzó en 2007. Tras advertir problemas de rendimiento y pocas ventajas, la legión de cl...Starting at €8.20
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Tomasso Corporation: Incorporando espiritualidad en la cultura empresarial (B)
Corrales A.; Melé, DomènecCase BE-155Business Ethics and Corporate Social Responsibility, Leadership and People ManagementEl nuevo Director General despide a 13 directivos y técnicos del mejor modo posible, siguiendo las pautas establecidas, y contrata con sumo cuidado a quienes los sustituirán. Toma diversas medidas para mejorar la comunicación y el trato humano. Aplica con tesón diversas ?herramientas? de gestión humana y espiritual obteniendo muy buenos resultados. En dos años, las puntuaciones de la encuesta de clima laboral mejoran sensiblemente y los problemas...Starting at €5.74