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IESE Insight. Issue 15. Fourth Quarter 2012
IESE InsightMagazine REV-36-EAccounting and Control, Business Ethics and Corporate Social Responsibility, Economics, Entrepreneurship, Finance, Innovation and Change, Knowledge and Communication, Leadership and People Management, Marketing, StrategyClaus Rerup (Richard Ivey School of Business) presents a framework for companies to improve their capability to pick up on signals that impending crises give off before they happen. The corporate communications consultant Alfonso González-Herrero looks at the key issues that companies must address, with forecasting and planning, in order to safeguard their reputations. IESE's José R. Pin provides a guide to help managers lead and communicate, so ...Starting at €22.00
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Infosys Technologies: Powered by Intellect, Driven by Values
Mitchell, Jordan; Velamuri, RamaCase E-81-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipThis case documents the evolution of Infosys Technologies from its humble beginnings in 1981 to its position in 2004 as one of the most admired companies in India, with revenues exceeding US$ 1 billion, profits of US$ 270 million (CAGR in revenues and profits of approximately 60% over the past 10 years), and a workforce of more than 25,000 employees. The case focuses on the values of the founders, and the extent to which these values have allowed...Starting at €8.20
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Cardiac Care for the Poor (A) (Spanish version)
Khanna, Tarun; Rangan, V. KasturiCase HBS-514S15Business Ethics and Corporate Social ResponsibilityDescribes the mission, vision, and strategy of a team of entrepreneurs headed by a charismatic heart surgeon who founded a heart hospital in Bangalore, India. The purpose of the hospital was to offer health care for the masses. This tertiary care hospital performed over 4,000 surgeries a year (approximately half on pediatric patients), which is more than that performed by The Cleveland Clinic and the Mayo Clinic (ranked #1 and #2 in the United St...Starting at €8.20
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Learning to Navigate the Rough Seas of Ethics
Kusyk, SophiaArticle ART-1788-EBusiness Ethics and Corporate Social ResponsibilityIs our reasoning sound when we justify using sweatshops in Asian countries, paying bribes to secure contracts, and tolerating social and environmental degradation based on the argument that everyone else is doing it, and if we dont, a competitor will? Doing business across borders presents a minefield of ethical dilemmas that many managers are ill-equipped to deal with. This article tackles three main myths surrounding cross-cultural management:...Starting at €8.20
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Sonrisas de Bombay: Historia de un emprendedor social
Alvarez de Mon, Santiago; Lucas, PabloCase DPO-259Business Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People ManagementEste caso describe la historia, el desarrollo y la consolidación de Sonrisas de Bombay, ONG fundada por el periodista Jaume Sanllorente. Desde su experiencia vital, se abordan las cuestiones estratégicas de la organización, y se intenta encontrar el equilibrio entre sus valores, su misión social y los requerimientos de eficiencia, rigor e independencia.Starting at €8.20
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Cipla 2011 (Spanish version)
Deshpande, Rohit; Sucher, Sandra J.; Winig, LauraCase HBS-517S04Business Ethics and Corporate Social ResponsibilityDr. Yusuf Hamied, head of the Indian pharma and generics manufacturing company Cipla, is weighing options for how to continue to support the global fight against HIV/AIDS while positioning his company for growth in a changing regulatory landscape.Starting at €8.20
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The Story of Jai Jaikumar (B) (Spanish version)
Bowen, H. Kent; Squire, Richard; Vickers-Willis, Sarah; Wilson, HarryCase HBS-613S02Business Ethics and Corporate Social ResponsibilityHow did you get this far in life, and what does this mean, if anything, for your duties to others?Starting at €5.74
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Donde fueres haz negocios con ética
Kusyk, SophiaArticle ART-1788Business Ethics and Corporate Social Responsibility¿Es justificable subcontratar fábricas asiáticas que explotan a sus trabajadores, pagar sobornos para lograr contratos o tolerar la degradación social y medioambiental con el argumento de que todo el mundo lo hace y si no lo hacemos nosotros, lo hará un competidor? Hacer negocios en otros países plantea un sinfín de dilemas éticos que muchos directivos no están preparados para afrontar. Este artículo aborda tres grandes mitos que envuelven la ges...Starting at €8.20
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IESE Insight. Número 15. Cuarto trimestre 2012
IESE InsightMagazine REV-36Accounting and Control, Business Ethics and Corporate Social Responsibility, Economics, Entrepreneurship, Finance, Innovation and Change, Knowledge and Communication, Leadership and People Management, Marketing, StrategyLas crisis golpean a cualquier empresa en el momento menos esperado, por lo que deben integrarse como un elemento más de la gestión diaria de la empresa. El número 15 de la revista IESE Insight repasa algunos aspectos clave para que la empresa esté a la altura de las circunstancias. Antes de que estalle una crisis, hay que estar atento a los indicios previos, ya que eso condicionará la capacidad de respuesta de la empresa. Claus Rerup prop...Starting at €22.00
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Infosys Technologies: impulsada por intelecto, conducida por valores
Mitchell, Jordan; Velamuri, RamaCase E-81Business Ethics and Corporate Social Responsibility, EntrepreneurshipEste caso documenta la evolución de Infosys Technologies desde sus humildes comienzos, en 1981, a su posición, en 2004, como una de las empresas más admiradas en la India con unos ingresos superiores a mil millones de dólares estadounidenses, unos beneficios de 270 millones de dólares (CAGR en ingresos y beneficios de un 60% aproximadamente a lo largo de los 10 últimos años), y una mano de obra que excede los veinticinco mil empleados. El caso se...Starting at €8.20