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Ivey Business School (Canada)
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Xanadu Farms: Weathering the Uncertainty
Tiffany BayleyExercise IVEY-W33716-EDecision Analysis, Service and Operations ManagementIn March 2023, two strawberry producers in Ontario, Canada had to decide how many acres to plant with each of four strawberry varieties at Xanadu Farms. They had committed to providing 275,000 pounds of berries to a local independent grocery chain and also required some of their berry crop to make strawberry preserves. Complicating this decision was the impact that weather had on the yield of each type of berry. If the weather reduced the yield, ...Starting at €8.20
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Munroe Homes Incorporated: The Creekside Estates Opportunity
David WoodCase IVEY-W34586-EService and Operations Management, StrategyIn December 2022, Jack Munroe, president of Munroe Homes Ltd. (Munroe), is trying to determine if his firm should take on a new development called Creekside Estates near Caledon Village, Ontario. Munroe began as a builder of modest homes on a large scale; the Creekside Estates opportunity involved developing high-end custom homes. Jack’s decision will have a significant effect on Munroe’s future strategy. Munroe can stay within its comfort zone a...Starting at €8.20
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Freeze (B): Handling A Whistle-Blowing Report
Paulina Arroyo; Vicky Poirier; Myriam Levesque; Nadia SmailiCase IVEY-W33372-EAccounting and Control, FinanceThis is the supplemental B-case for product W33370.Starting at €5.74
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SWISSBO: Strategic Risk or Opportunity?
Mary M. Crossan; R. ChandrasekharCase IVEY-W34743-EEntrepreneurship, StrategyIn March 2021, the wholesale distributor of home décor products SBO Distributors Ltd. (or SWISSBO), based in Vancouver, Canada, was considering an opportunity for strategic analysis. The firm was at a crossroads in light of the COVID-19 pandemic. The pandemic had led to a setback in the company’s revenues and margins—seemingly, a temporary setback. The wholesaler was now facing a make-or-break dilemma that involved a new growth opportunity to mov...Starting at €8.20
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An Emerging Leader: Nora Has a New Job
Karen MacMillan; Fernando OliveroCase IVEY-W34326-ELeadership and People ManagementNora is an intelligent, hard-working employee in her first managerial role. As she attempts to move from a role as a contributor to that of a leader, she struggles to effectively manage her workload, her boss, and her team. While she is prepared to do what it takes to be successful, the characteristics that got her to her current level are not those that are needed in her new position. In other words, while she is technically adept, motivated, an...Starting at €8.20
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PBG BioPharma: Cannabis Consumer Health Market Entry Preparation
Claire Deng; Xiaojia Wang; William WeiCase IVEY-W33767-EMarketing, Service and Operations ManagementThe cannabis industry in Canada has experienced unprecedented growth since the Cannabis Act came into effect in 2018. It is widely expected that cannabidiol (CBD) will be classified as a food and natural health ingredient in Canada, the European Union, and other jurisdictions in the near future, which will open up a significant market. In 2023, Dr. Jacqueline Shan, the CEO of PBG BioPharma, made a long-term strategic decision to enter the cannabi...Starting at €8.20
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BikeCo and EngInc: Endless Possibilities (Handout A)
Vanessa C. Hasse; Maclaren ForrestExercise IVEY-W36163-EStrategyThis experiential exercise is designed to teach students how joint ventures can entail inherent tensions that resemble a real-world prisoner’s dilemma. In the context of a (hypothetical) international collaboration in the global bicycle industry, students are put in the position of the parent firms’ decision-makers and must decide between accessing the other’s knowledge versus wanting to acquire (i.e., own) it. Students are thereby incentivized t...Starting at €8.20
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AutoNation: The Changing Auto Dealership Landscape
Daniel DoironCase IVEY-W33379-EStrategyAutoNation Inc. (AutoNation), the largest auto dealership group in the United States, found itself in an envious position at the end of 2022. Sales and profits were at an all-time high, and AutoNation had a strong cash position and growth aspirations. However, the auto industry was undergoing changes, driven primarily by the electric vehicle (EV) revolution that was in full swing in early 2023. Committed to an EV future, original equipment manufa...Starting at €8.20
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Craft Farmacy: Expansion to Waterloo
Ian Dunn; Isaac RigbyCase IVEY-W34754-EAccounting and Control, EntrepreneurshipIn early 2023, the executive chef and owner of Craft Farmacy was considering the feasibility of expanding to a second location in Waterloo, Ontario. Craft Farmacy was a farm-to-table restaurant in London, Ontario that featured an upscale, rustic bistro style dining experience. During 2022, the owner had visited similar farm-to-table restaurants in the Kitchener-Waterloo region to verify his sales, investment, and cost assumptions; this data allow...Starting at €8.20
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Guell Appliances: A Refrigerator's World We're Just Living In
Bissan GhaddarCase IVEY-W33837-EDecision Analysis, MarketingIn July 2022, a senior data scientist for Guell Appliances was aggregating customer reviews from the company’s recent appliance launch. The previous month, the company had launched a revamped product line that required a significant amount of investment in research and development. The success of the product line was paramount because it defined the success of the company. The senior data scientist wanted to apply modern analytical techniques to ...Starting at €8.20