This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
HBSP (USA)
-
quedarse seguro en casa o tomar un riesgo en el exterior
Chu, MichaelArticle HBS-R1201PStrategyUna importante empresa de EE.UU. de alquiler con opción a compra sigue creciendo en la recesión, la apertura de su tienda número 1.000. El CEO, el hijo del fundador de la cadena, se pregunta si es el momento de llevar a la compañía global y aprovechar los mercados extranjeros de bajos recursos. historial internacional de la compañía ha sido mixtos: Se expandió con éxito en Canadá hace unos años, pero se vio obligado a cerrar una tienda en Puerto ...Starting at €8.20
-
Segmenting the Base of the Pyramid
Rangan, V. Kasturi; Chu, Michael; Petkoski, DjordjijaArticle HBS-R1106J-EStrategyThe bottom of the economic pyramid is a risky place for business, but decent profits can be made there if companies link their financial success with their constituencies' well-being. To do that effectively, you must understand the nuances of people's daily lives, say Rangan and Chu, of Harvard Business School, and Petkoski, of the World Bank. Start by dividing the base of the pyramid into three segments according to people's earnings and related...Starting at €8.20
-
Play It Safe at Home, or Take a Risk Abroad (Commentary for HBR Case Study)
Chu, MichaelArticle HBS-R1201Z-EA major U.S. rent-to-own company continues to grow in the recession, opening its 1000th store. The CEO, the son of the chain's founder, is wondering whether it's time to take the company global and tap into underserved foreign markets. The company's international track record has been mixed: It successfully expanded into Canada a few years back, but was forced to close a store in Puerto Rico after only a year. The more risk-averse CFO advises aga...Starting at €8.20
-
Banco Compartamos: Life after the IPO
Chu, Michael; Cuellar, Regina GarciaCase HBS-308094-ETo maximize their effectiveness, color cases should be printed in color. After an international IPO yielding extraordinary returns to original investors, Banco Compartamos, Mexico's leading microfinance institution, contemplates its future strategic and competing priorities: maintaining growth, defending industry, leadership, preserving social mission and meeting the expectations of a demanding capital market. Additionally, Compartamos' Co-CEOs m...Starting at €8.20
-
A Note on Direct Selling in Developing Economies
Chu, Michael; Segre, JoelCase HBS-310068-EMarketingInformal and formal direct selling play a particularly important role in developing countries characterized by markets with limited retail sectors. This note explores the practice of direct selling for the company, the sales person and the consumer, as well as the potential of direct selling as a means of reaching the base of the pyramid for both commercial and social purposes.Starting at €8.20
-
-
Dia Dia Practimercados: Meeting the Daily Needs at the Base of the Pyramid (A)
Chu, Michael; Garcia-Cuellar, Regina; Gonzalez, Rosa AmeliaCase HBS-313071-EStarting at €8.20
-
Dia Dia Practimercados: Meeting the Daily Needs at the Base of the Pyramid (B)
Chu, Michael; Garcia-Cuellar, Regina; Gonzalez, Rosa AmeliaCase HBS-314085-EStarting at €5.74
-
Aspada: In Search of the Right Structure for Impact Investing
Chu, Michael; Tahilyani, RachnaCase HBS-314099-EStarting at €8.20
-
Roshan: Beyond Pioneering Success in Afghanistan
Chu, Michael; Arora, NamrataCase HBS-316030-EStarting at €8.20