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HBSP (USA)
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Publish or Protect? (Spanish version)
Shih, Willy; Chai, SenCase HBS-615S15Service and Operations ManagementShould they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.Starting at €8.20
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Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things
Christensen, Clayton M.; Kaufman, Stephen P.; Shih, WillyArticle HBS-R0801F-EStrategyMost companies aren't half as innovative as their senior executives want them to be (or as their marketing claims suggest they are). What's stifling innovation? There are plenty of usual suspects, but the authors finger three financial tools as key accomplices. Discounted cash flow and net present value, as commonly used, underestimate the real returns and benefits of proceeding with an investment. Most executives compare the cash flows from inno...Starting at €8.20
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Does America Really Need Manufacturing
Pisano, Gary P.; Shih, WillyArticle HBS-R1203G-EService and Operations ManagementToo many U.S. companies base decisions about where to locate production largely on narrow financial criteria. They don't consider whether keeping manufacturing at home makes more sense strategically or take into account the impact it might have on their ability to innovate. The result has been an exodus of manufacturing from America, which has weakened the capabilities that domestic firms need to keep inventing high-quality, cost-competitive prod...Starting at €8.20
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Will Our Partner Steal Our IP (Commentary for HBR Case Study)
Shih, Willy; Wang, Jyun-ChengArticle HBS-R1301Z-EA Taiwanese manufacturer of hybrid-car parts faces risks to its proprietary technology in its partnership with a Chinese automaker. Case Study authored by Willy C. Shih and Jyun-Cheng Wang, featuring commentaries by experts Eric Giler and Mats H. Olsson. For teaching purposes, this is the commentary-only version of the HBR case study. The case-only version is reprint R1301X. The complete case study and commentary is reprint R1301M.Starting at €8.20
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Transforming ASUSTeK: Breaking from the Past, Teaching Note
Shih, WillyTeaching Note HBS-610047-ETeaching Note for [610041].Starting at €0.00
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Pandora Radio: Fire Unprofitable Customers, Teaching Note
Shih, WillyTeaching Note HBS-610078-ETeaching Note for [610077].Starting at €0.00
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Carrot or Stick Getting Paid for Innovation at Tessera Technologies, Teaching Note
Shih, WillyTeaching Note HBS-610094-ETeaching Note for 610085.Starting at €0.00
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Shanzai! MediaTek and the "White Box" Handset Market, Teaching Note
Shih, WillyTeaching Note HBS-611007-ETeaching Note for 610081.Starting at €0.00
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Quanta Research Institute: Rainforest or Hothouse
Shih, Willy; Wang, Jyun-Cheng; Yu, HowardCase HBS-611024-ETo maximize their effectiveness, color cases should be printed in color. Barry Lam, the CEO and Founder of Quanta Computer (the largest notebook computer manufacturer worldwide), has recognized for many years, that he had to transform the company to decrease its dependence on producing commodity hardware for other global brands and move the firm into areas of higher value-added products and services. But how could he transform an organization tha...Starting at €8.20
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Reverse Engineering, Learning, and Innovation
Shih, WillyCase HBS-611039-EThis background reading looks at reverse engineering in the context of piracy and knock-offs in emerging markets like China. It first considers legal aspects of reverse engineering in strong property rights regimes like the United States as a way of unpacking the legal issues. It considers the importance of tacit or unexposed knowledge, and whether modularizing a system facilitates the recovery of design intent. Finally we look at the role of rev...Starting at €8.20