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Darden University of Virginia (USA)
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Business Model Innovation: A Process Model
Liedtka, Jeanne M.; Meyer, AngelaTechnical Note DARDEN-BP-0538-ECorporate GovernanceWhat is business model innovation? A business model is much more than a description of a particular product or service. In addition to describing the offering itself, it lays out the value proposition behind it (i.e., how it creates value for a defined set of customers). It also describes the capabilities and resources needed to execute that value proposition and how the organization will generate profits from doing so. The key stages of business...Starting at €8.20
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Design Thinking Course Module - Teaching Note
Liedtka, Jeanne M.; Meyer, Angela; Ogilvie, TimothyTeaching Note DARDEN-BP-0550TN-ETeaching note for product BP-0550Starting at €0.00