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IESE (España)
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Relic Island Negotiation Simulation
Mehta, Kandarp; Stein, GuidoSimulation NEGW-1-EEntrepreneurshipDuration: 45-60 min
Type of game: Single-player, Multi-player
Relic Island is a competitive negotiation simulation set amidst a battle for profits between tourist transport companies. Co-developed with the esteemed IESE Business School and based on a case written by Kandarp Mehta and Guido Stein, this real-time multiplayer experience is perfect for graduate students and executive education programs. The simulation aims to teach participan... -
Critical Care, Critical Data - Using Machine Learning in the Health Care Industry (A) - Simulation
Zamora, Javier; Sastre Boquet, IsaacSimulation OITW-1-EInformation Technologies, Innovation and ChangeDuration: 60 min
Type of game: Single-player, Multi-player
Critical Care, Critical Data is an engaging simulation that explores the use of artificial intelligence (AI) to predict COVID-19 outcomes during the pandemic. Co-developed with the esteemed IESE Business School and based on a case written by Javier Zamora, this simulation is perfect for graduate students and executive education programs, offering a comprehensive introduction to da... -
Hiring a Chef - Simulation
San Martín, ÁlvaroSimulation DPOW-1-ELeadership and People ManagementDuration: 30 min
Game modes: Synchronous, first individual and then by teams.
Hiring a Chef is an engaging team decision-making exercise co-developed with IESE Business School and based on a case written by Álvaro San Martín. This exercise is designed for graduate students and executive education programs, aiming to teach participants the importance of collaboration, communication, and consensus-building in selecting the ideal candidate f... -
CRETA: Negociación desde el lado del candidato
Stein, Guido; Mehta, KandarpCase NEG-29Leadership and People ManagementStarting at €8.20
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Aldi: ¿el disruptor disrumpido?
Sachon, MarcCase OIT-10Service and Operations ManagementAldi es el inventor del modelo de descuento duro, copiado por Lidl y Mercadona (entre otros). Este caso explica la historia y el modelo operativo de Aldi desde sus orígenes en 1913 hasta sus retos de 2023 con presencia en Europa, Estados Unidos, Australia y China. El caso permite llevar a cabo un análisis detallado del funcionamiento del modelo de negocio de descuento duro, la transformación de Aldi de una tienda de 35 m2 en un gigante de la dist...Starting at €8.20
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Plug Power, Inc. (B): Q1-2021 Evolution and News
Vera, Juan; López Cardenete, Juan LuisCase SM-1717-EInnovation and ChangePlug Power illustrates the potential for innovation in business models. The company takes advantage, at a very early stage, of the emergence of hydrogen as an essential emerging vector in the energy transition to a decarbonized society. Green hydrogen is emerging as the fuel and raw material that will make decarbonization viable when, for technological or competitive reasons, electrification isn't possible in end uses (transportation, industry an...Starting at €5.74
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Facility Management Services Aligned - FMSA (B)
Rico, Jesús; Chinchilla, NuriaCase DPO-846Innovation and Change, Leadership and People ManagementEste caso recoge lo sucedido en Facility Management Services Aligned (FMSA) durante los dos años que duró la implantación de su nuevo plan estratégico y los cambios organizacionales llevados a cabo. Finalmente, apunta cuál puede ser la evolución futura.Starting at €5.74
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The role of business in society
González-Peralta, OscarTechnical Note BEN-158-EBusiness Ethics and Corporate Social ResponsibilityThe relationship between business and society has been the subject of reflection from many perspectives. This note examines how the terminology has changed over time and what nuances have been emphasized by the different terms that have been used. It also asks how ethics helps to better understand the role of business in society: as a motive for business involvement in society and as a perspective from which to think about that relationship.Starting at €8.20
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Distribution Strategy at Mango
Martínez de Albéniz, VictorCase OIT-33-EService and Operations ManagementAntonio Pascual, director of Supply Chain at Mango, was reviewing the initial supply chain indicators for 2021 and reflecting over the struggles of recent months. In March 2020, the COVID-19 pandemic had triggered a global health crisis and caused a severe downturn that had been particularly difficult for fashion retailers, due to the forced closure of stores for many months. Fortunately, Mango had stood strong, with online sales growing signific...Starting at €8.20
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Mercadona Tech: Separating the shower from the bathtub - Teaching note
Villanueva, Julian; Ferrándiz, LuisTeaching Note MT-61-EInformation Technologies, Marketing, Service and Operations ManagementIn May 2022, Mercadona, along with its e-commerce division, was looking for ways to continue growing. They had developed what was probably the only profitable online supermarket in Spain up to the moment. The hive logistics model was operating in just three cities: Valencia, Madrid, and Barcelona. After six years, the time had come to expand domestically. Mercadona invoiced 510 million euros in e-commerce, but half of those sales (263 million eur...Starting at €0.00