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ESE (Chile)
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Falabella Colombia (A): construyendo un equipo gerencial
Mies, R.Case ESE-DP-C-ES-08-031ARicardo Hepp, Country Manager de Falabella Perú, recibe una oferta para montar las operaciones de Falabella en Colombia. El caso detalla el proceso de diseño y elección del equipo gerencial que lo acompañará en esta tarea.Starting at €8.20
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¿Intervenir o no intervenir? Esa es la pregunta
Simian, J.M.Case ESE-ECO-C-ES-11-122EconomicsLos primeros meses de 2008 no habían sido fáciles para los consejeros del Banco Central de Chile. La variación de IPC de marzo, publicada a comienzos de abril, alcanzó casi un 1%. Con esta cifra, la inflación estaba ya en 1.2% en los primeros tres meses del año y alcanzaba 8.5% en 12 meses, el nivel más alto desde comienzos de los noventa. El compromiso de la autoridad monetaria de mantener la inflación baja y estable, en un rango meta de entre 2...Starting at €8.20
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Airbus International: North American International Business Strategy
Epps, Elena: Diaz-Molina, Ivan; Sorich, David; Townsend, Ryan; White, Anne Marie; Zhang, QuipingCase ESE-ES-C-ES-17-258-EStrategyIt was the beginning of February of 2007 and the weather was mild in Toulouse, France. Louis Gallois, the CEO of EADS (the manufacturer of the Airbus family of planes), was preparing his presentation to the Board for the scheduled meeting in a couple of weeks. The two major questions that puzzled Gallois were, one, what was the pressure from their North American customers for local responsiveness and, two, how was Airbus best to go about meeting ...Starting at €8.20
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WholeMeaning Inc. - Making your Strategic Bet
CROUTHAMEL, MICHELLE; DIAZ-MOLINA, IVAN; Sorich, DavidCase ESE-ES-C-ES-20-363-EStrategyThe case describes a technology start-up and its difficulties to define a product and a successful business model. It describes the struggle the founders went through in trying to harness the unlimited applications of NLP into a specific product.Starting at €8.20
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Do the Tacos Really Matter
Ibarra Garza, Alberto; Canela Campos, Miguel ÁngelCase IPADE-AD 17 eC 01-EDecision AnalysisCasa Lugones is a family company, running a dozen tacos restaurants in Mexico City and Monterrey. The family plans to expand their business to the New York City area. They wonder about what may be relevant for the customers there. For knowing that, they hStarting at €8.20
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Multivisión, diseñando un nuevo modelo de negocio
Romero J.; Sánchez, J.Case IPADE-C 09 C 01Service and Operations ManagementMultivisión, empresa de venta de señal de televisión restringida en México debe decidir si es conveniente lanzar un nuevo producto enfocado a los sectores socioeconómicos C y D, mismos que habían sido ignorados por los otros competidores del sector. Para esto, el Director de Finanzas debe preparar un presupuesto para los siguientes 6 años, de tal forma que puedan evaluar si el negocio es viable, factible y rentable. El objetivo del caso es permit...Starting at €8.20
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El enemigo está dentro
Armenta Pico, AlejandroCase IPADE-CIFE 14 C 06Business Ethics and Corporate Social ResponsibilityAntonio acepta la direccción general de una empresa que está por arrancar y pronto entra en conflicto con Gerard (Presidente del Consejo y principal accionista). El caso permite reflexionar sobre el papel de la esfera emocional en las relaciones entre peStarting at €8.20
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On Acedia
Armenta Picos, Carlos AlejandroTechnical Note IPADE-CIFE 14 eN 02-EBusiness Ethics and Corporate Social ResponsibilityAcedia is a special kind of sadness which originates from the lack of enjoyment of a deep interpersonal relationship; it arises from the absence of the joy of love. In this note, its specific features and its relationship with depression, sloth and hope aStarting at €8.20
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Affection that Heals
Armenta Pico, AlejandroCase IPADE-CIFE 15 eC 03/B-EBusiness Ethics and Corporate Social ResponsibilityFive years later, Alberto narrates how his professional dilemma was solved. Thanks to him having stayed in his place and area of highest contribution, he receives the highest distinctions, on a national level, given to his area of specialization. The outcStarting at €8.20
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Hidden Restraint
Armenta Pico, AlejandroCase IPADE-CIFE 15 eC 11-EBusiness Ethics and Corporate Social ResponsibilityGabriel is a talented person who suffers a neurological condition which affects his professional performance: hereditary hand tremors. When he has to speak in public, a spiral of nervousness activates, which drives him into an accute anxiety state. The caStarting at €8.20