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Darden University of Virginia (USA)
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Boots Unlimited: Getting a Foot in the Door (A), (B), and (C) - Teaching Note
Farris, Paul W.; Goldberg, RebeccaTeaching Note DARDEN-M-0970TN-EMarketingTeaching note for product M-0970Starting at €0.00
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Kalashnikov: What's in a Name? (A) and (B) - Teaching Note
Isabella, Lynn A.; Moore, Marian Chapman; Yemen, GerryTeaching Note DARDEN-M-0697TN-EMarketingTeaching note for product M-0697Starting at €0.00
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Green Ox - Teaching Note
Moore, Marian Chapman; Wilcox, Ronald T.; Henderson, GeraldineTeaching Note DARDEN-M-0722TN-EMarketingTeaching note for product M-0722Starting at €0.00
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Brooke Correll and Clos Du Val: Adventures in Napa Valley (Case Series) - Teaching Note
Moore, Marian ChapmanTeaching Note DARDEN-M-0733TN-EMarketingTeaching note for product M-0733Starting at €0.00
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The Apple iPhone - Teaching Note
Farris, Paul W.; Spekman, Robert E.; Mitchell, JamesTeaching Note DARDEN-M-0765TN-EMarketingTeaching note for product M-0765Starting at €0.00
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The Tata Nano: The People's Car - Teaching Note
Venkatesan, Rajkumar; Lemley, AmyTeaching Note DARDEN-M-0768TN-EMarketingTeaching note for product M-0768Starting at €0.00
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Sullair: Redefining Its Channel of Distribution - Teaching Note
Spekman, Robert E.Teaching Note DARDEN-M-0772TN-EMarketingTeaching note for product M-0772Starting at €0.00
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Portland Trail Blazers - Teaching Note
Wilcox, Ronald T.Teaching Note DARDEN-M-0773TN-EMarketingTeaching note for product M-0773Starting at €0.00
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Parsons Brinckerhoff: The Second Avenue Subway (A) - Teaching Note
Wilcox, Ronald T.Teaching Note DARDEN-M-0793TN-EMarketingTeaching note for product M-0793Starting at €0.00
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Wheaties: Reinvigorating an Iconic Brand (A), (B), and (C) - Teaching Note
Moore, Marian Chapman; Weinberg, AdamTeaching Note DARDEN-M-0828TN-EMarketingTeaching note for product M-0828Starting at €0.00