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Al-Shabaab, Gatekeepers, and the Ethics of Humanitarian Aid
Krehbiel, KCase SGSB-ETH01-EBusiness Ethics and Corporate Social ResponsibilityFollowing decades of civil strife among warring clans, and exacerbated by the worst drought in decades (2010-2012), millions of starving dislocated Somalis resided in crowded camps throughout the country. Humanitarian aid organizations made good-faith efforts to distribute food and medical treatment and supplies to those who suffered most. Almost always, however, these nongovernment organizations (NGOs) were thwarted by so-called gatekeepers, w...Starting at €8.20
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How Stories Drive Growth: HSN
Aaker, J; Schifrin, DCase SGSB-M348B-EMarketingStories play an important role in business. They are a powerful tool for persuasion and useful in the context of understanding customers, building brands and leading teams. Set in 2014, the case explores how stories can drive the growth of a company, focusing on HSN Inc., the $3 billion interactive, multi-channel retailer. When Mindy Grossman became CEO of HSN in 2006, she had three major challenges: create a new story for a 30-year old company t...Starting at €8.20
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Atmel: Igniting the B2c in B2B
Shiv, B; Hoyt, DCase SGSB-M360-EMarketingAtmel Corporation is a manufacturer of semiconductors (chips). It is an engineering-driven business-to-business company, and prior to 2012 its marketing was largely limited to preparation of specifications, launching new products, and trade shows. In 2012, it hired Sander Arts as Vice President of Marketing. Arts was not an engineer, and had very different ideas about how marketing could add value to the company. For instance, he believed tha...Starting at €8.20
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Atmel: Igniting the B2C in B2B -Teaching Note
Shiv, Baba; Hoyt, DavidTeaching Note SGSB-M360TN-EMarketingAtmel Corporation is a manufacturer of semiconductors (chips). It is an engineering-driven business-to-business company, and prior to 2012 its marketing was largely limited to preparation of specifications, launching new products, and trade shows. In 2012, it hired Sander Arts as Vice President of Marketing. Arts was not an engineer, and had very different ideas about how marketing could add value to the company. For instance, he believed tha...Starting at €0.00
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Ross Walker's Path to Power
Jeffrey PfefferCase SGSB-OB79-ELeadership and People ManagementRoss Walker had come a long way. A child of modest upbringing in Marin County just north of San Francisco, Walker had earned both undergraduate and MBA degrees from Stanford. He had been chosen to serve a five-year term as the youngest alumni representative on the Stanford University Board of Trustees and had a great job at Wolff Urban Development in the industries he loved, hospitality and real estate. Most importantly, Walker was well-known ...Starting at €8.20
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GuideStar: Data as a Tool for Nonprofit Transformation
Arrillaga-Andreessen, L; Murray, SCase SGSB-SI130-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn 1994, Arthur “Buzz” Schmidt, GuideStar’s founder, launched an organization with a staff of five. The organization, then known as Philanthropic Research, was formed with the simple goal of making basic information on nonprofits easily available to donors. At the time, virtually the only way a donor could gain access to information about a nonprofit was to solicit the organization directly or to hire someone to conduct research, and nonprofits ...Starting at €8.20
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Pay For Success and Social Innovation Financing: Serving Santa Clara County's Mentally Ill Residents
Brest, P; Schifrin, DCase SGSB-SI133-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn 2016, Santa Clara County was launching a six-year project aimed at reducing the enormous costs of treating its most acute mental health care patients − $45 million a year − while improving their treatment and quality of life. For the project, the county chose a new model called "Pay for Success" (PFS), in which governments only pay service providers if their efforts are successful. By contrast, in the traditional payment model, providers bill...Starting at €8.20
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Reach Capital: Porformance in Education Technology
McNichols, M; Foroughi, JCase SGSB-SI136-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn January 2015, Jennifer Carolan, who had served as the managing director of the NewSchools Venture Fund Seed Fund (“Seed Fund”), spun off from the nonprofit venture philanthropy firm to create a for-profit social impact fund focused on education technology (edtech). Through a unique joint venture with NewSchools Venture Fund (“NewSchools”) called NewSchools Capital, the new venture fund, Reach Capital, would allow Carolan to not only raise mor...Starting at €8.20
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Reach Capital: Porformance in Education Technology - Teaching note
McNichols, M; Foroughi, JTeaching Note SGSB-SI136TN-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn January 2015, Jennifer Carolan, who had served as the managing director of the NewSchools Venture Fund Seed Fund (“Seed Fund”), spun off from the nonprofit venture philanthropy firm to create a for-profit social impact fund focused on education technology (edtech). Through a unique joint venture with NewSchools Venture Fund (“NewSchools”) called NewSchools Capital, the new venture fund, Reach Capital, would allow Carolan to not only raise mor...Starting at €0.00
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Impact America Fund: Challenges of New Fund Formation
Krauel, Patel, H; Ewald, C; Foroughi, JCase SGSB-SI139-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeIn July 2013, Kesha Cash transitioned out of her stable role as co-founder of and fund manager for Jalia Ventures (“Jalia”), an initiative investing in early-stage mission driven “businesses operated by entrepreneurs of color,” to launch her own impact venture fund focused on underserved communities. Because Jalia had been funded and supported by Serious Change, L.P., a global impact investment fund, Cash was new to the process of fund formation...Starting at €8.20