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St. Gianna Healthcare: Service Management - Teaching Note
Joshin John; Neetha J. EappenTeaching Note IVEY-W33858-EDecision Analysis, Service and Operations ManagementTeaching note for product W33857.Starting at €0.00
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TV Advertising Pricing at Regional Broadcast Network (B) - Teaching note
Popescu, Dana; Goldberg, RebeccaTeaching Note DARDEN-QA-0967TN-EDecision AnalysisEric Hughes, advertising sales manager at Regional Broadcast Network (RBN), needs to avoid a takeover by increasing revenue from ad sales. Currently, ad plans are created for advertisers by combining ad spots from a fixed inventory of shows, making an effort to meet requirements such as a preferred split of prime/non-prime shows and views (impressions) in target demographics. Ad plans are priced using rate cards (RCs) based on industry norms, and...Starting at €0.00
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Personifwy by Wishyogi: Not Afraid of Ghost Talent - Teaching Note
Jyotsna BhatnagarTeaching Note IVEY-W27519-EDecision Analysis, Leadership and People ManagementTeaching note for product W27518.Starting at €0.00
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Nata Supermarkets: Customer Analytics - Teaching Note
Bissan Ghaddar; Leslie Wu; Zain HudaTeaching Note IVEY-W33835-EDecision Analysis, MarketingTeaching note for product no. W33834.Starting at €0.00
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Bay Towel: How to Maintain Service Levels without Increasing Cost - Teaching Note
Amulya GurtuTeaching Note IVEY-W34879-EDecision Analysis, Service and Operations ManagementTeaching note for product W34878.Starting at €0.00
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Smith and Jones: An International English Law Firm in Italy - Teaching Note
Daniel Muzio; Nidheesh JosephTeaching Note IVEY-W32659-EDecision AnalysisTeaching note for product no. W32658.Starting at €0.00
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Vishwa Foundation: Propagating the Ancient Wisdom of Holistic Well-Being - Teaching Note
Vinit Dani; Ramesh AvadhanamTeaching Note IVEY-W33356-EDecision Analysis, MarketingTeaching note for product W33355.Starting at €0.00
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Maritime Bus: Goal Setting and Surviving the Pandemic Crisis - Teaching Note
Matthew Pauley; Xiao ChenTeaching Note IVEY-W31847-EDecision Analysis, EntrepreneurshipTeaching note for product W31846.Starting at €0.00
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FilmCast: A Conjoint Analysis Exercise - Teaching Note
Srini Krishnamoorthy, Kyle MacleanTeaching Note IVEY-W28490-EDecision Analysis, MarketingTeaching note for product W28489.Starting at €0.00
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The Indian Premier League: Gauging Player Performance - Teaching Note
Soumya Roy; Soumyadeep Kundu; Dipayan RoyTeaching Note IVEY-W25529-EDecision Analysis, MarketingTeaching note for product W25528.Starting at €0.00