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San Telmo (España)
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Gate Gourmet. Teaching Note
Vidal Romero, A.; Garrido Martinez, E.Technical Note IIST-PITN-154-E-EService and Operations ManagementIn 2014, Gate Gourmet España (GGE) was the Spanish subsidiary of Gate Group, one of the biggest providers of independent, on-board passenger services in the world. The case describes the crisis situation in the passenger air transportation sector in 2010. In 2010, the General Manager of GGE, David de la Torre, decided that operations needed a deep transformation to render them more efficient and that they needed to change the “civil service” ment...Starting at €8.20
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MAAVI, KIMITEC making a vision
González-Toruño Conejo, M.; Garrido Illescas, M.Case IIST-DGI-366-E-EEntrepreneurshipKIMITEC (2007) is a biotechnological multinational born with the challenge of changing the way food is produced. Its objective: to eliminate synthetic chemistry from food by offering natural, innovative and equally effective solutions as alternatives, without involving a higher cost for the producer. Its main activity in 2022 was agriculture, but expanding it to serve the entire food chain: livestock, aquaculture and the food industry. MAAVi, its...Starting at €8.20
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Sustainability at Ingka Group (IKEA): Breaking paradigms down. Teaching Note
Reina Paniagua, R.; García de Castro, A.; Garrido Martinez, E.Teaching Note IIST-DGITN-348-E-EEntrepreneurshipIKEA was undertaking the most significant overhaul in its history under the principles of becoming more affordable, accessible, and sustainable. One of Ingka Group’s main challenges in creating value was how to be omnichannel, i.e., how to create a business model that, on the one hand, optimized the company’s existing assets and, on the other, made it possible to develop new channels. However, the greatest challenge was climate change. IKEA had c...Starting at €0.00
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HÄAGEN- DAZS. Teaching Note
García del Pueyo, J. L.Technical Note IIST-MITN-224-E-EMarketingHäagen-Dazs is an international ice cream brand that competes in the premium segment boasting a perceived image renowned for its quality and sophistication. In 2019, the company embarked on a journey to reposition the brand in an effort to broaden its consumer base. Häagen-Dazs held a strong position in the senior segment, offering a value proposition centered on Luxury & pleasure and began to evolve towards the concept of Everyday made extraordi...Starting at €8.20
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Re-Inventing Innovation at Nestlé
García de Castro, A.; González-Toruño Conejo, M.; Marino, VCase IIST-DGI-386-E-EInnovation and ChangeNestlé is the world's largest food company with 275,000 employees and 354 factories worldwide (2022). It is also a leader in the industry in research and innovation, with an annual expenditure of CHF 1.7 billion on R&D and innovation, and 4,100 employees dedicated to this purpose. The company defines itself as a nutrition, health, and wellness enterprise. In the most recent years, its top management has identified rapid and profound changes in th...Starting at €8.20
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Winnaz. Made in Rwanda
González-Toruño Conejo, M.Case IIST-DGI-295-E-EStrategyWinnaz is the brand name of the first potato crisps ever made in Rwanda; they are manufactured by Hollanda Fairfoods Ltd. (HFF), a Rwandan-Dutch enterprise founded in 2014. In 2017, Winnaz is the leading brand in Rwanda, and its products are sold in 300 outlets across 3 countries: Rwanda, Uganda, and RD Congo. The case describes its starting point and the challenges its founders and managers are facing in 2017. It shows the opportunities and chal...Starting at €8.20
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Winnaz. Made in Rwanda. Teaching Note
González-Toruño Conejo, M.Teaching Note IIST-DGITN-295-E-EStrategyWinnaz is the brand name of the first potato crisps ever made in Rwanda; they are manufactured by Hollanda Fairfoods Ltd. (HFF), a Rwandan-Dutch enterprise founded in 2014. In 2017, Winnaz is the leading brand in Rwanda, and its products are sold in 300 outlets across 3 countries: Rwanda, Uganda, and RD Congo. The case describes its starting point and the challenges its founders and managers are facing in 2017. It shows the opportunities and chal...Starting at €0.00
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Proan
Vidal Romero, A.; Llano Irusta, M. A.Case IIST-PI-191-E-EService and Operations ManagementProan is an excellent example of an integrated industry, leader in Latin America and second worldwide. The Institute's activities in the Americas demand success stories of leading companies in their sectors. Moreover, the Agri-Food Transformation Industry area will be nurtured by the topics addressed, which include products innovation for greater added value and the needs of a niche market vs. a large consumer market.Starting at €8.20
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Grupo Calvo: Digitizing the supply chain
Garrido Martinez, E.Case IIST-PI-205-E-EStrategyAt the end of 2017, the Europe Division of Grupo Calvo had closed a three-year cycle in which it had undertaken the digitization of the supply chain through the Factfoodture project. This project had been developed within the department and had piloted on three independent lines of action: a markets and external factors scorecard, an intelligent planning system, and a supplier platform. The case raises the question of how to drive the Digitalizat...Starting at €8.20
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Seating Matters
Llano Irusta, M. A.; Healy, R.Case IIST-PI-203-E-EService and Operations ManagementAt the end of 2015, and in the last 8 years, the business had been growing significantly but at the same time there was growing stress on the manufacturing operation. They have had shortages in key components and increases in the lead time for chair production. They needed to increase the staff significantly without time for training them. The stock levels of raw components and part-finished goods within the factory began to increase dramatically...Starting at €8.20