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    Amazon in 2019, Teaching Note

    Gupta, Sunil

    • Reference: HBS-514056-E

    • Number of pages: 14

    • Publication Date: Oct 18, 2013

    • Fecha de edición: Jun 11, 2019

    • Source: HBSP (USA)

    • Type of Document: Teaching Note

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    Description

    To maximize their effectiveness, color cases should be printed in color. Teaching note for case 514025.

    Keywords

    Competitive advantage Marketing Marketing strategy Retail