Applying Data Science and Analytics at P&G

  • Reference: HBS-121006-E

  • Year: Event Year Start:2018

  • Number of pages: 20

  • Geographic Setting: Geographic Setting:Ohio;United States

  • Publication Date: Jul 7, 2020

  • Source: HBSP (USA)

  • Type of Document: Case

  • Industry Setting: Industry Setting:Retail & Consumer Goods

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Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G's approach to data management and governance, and reviews the challen


Business analysis General management Information management Information systems Innovation Inventions Strategy