Benihana of Tokyo

  • Reference: HBS-673057-E

  • Year: 1972

  • Number of pages: 17

  • Geographic Setting: Geographic Setting:Massachusetts

  • Publication Date: Oct 31, 1972

  • Fecha de edición: Jul 20, 2004

  • Source: HBSP (USA)

  • Type of Document: Case

  • Industry Setting: Food

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Description

Discusses the development of a chain of "theme" restaurants. The student is asked to evaluate the current operating strategy and suggest a long-term expansion strategy.

Keywords

Corporate strategy Cross-cultural management Expansion Multinational corporations Organizational values Process analysis Service quality