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    Benihana of Tokyo (Spanish version)

    Sasser, W. Earl, Jr. ; Klug, John R.

    Spanish , English

    • Reference: HBS-602S18

    • Year: 1972

    • Number of pages: 18

    • Geographic Setting: England

    • Publication Date: Aug 9, 2002

    • Fecha de edición: Feb 28, 2007

    • Source: HBSP (USA)

    • Type of Document: Case

    • Industry Setting: Food

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    Description

    Discusses the development of a chain of "theme" restaurants. The student is asked to evaluate the current operating strategy and suggest a long-term expansion strategy.

    Keywords

    Corporate strategy Cross-cultural management Expansion Multinational corporations Organizational values Process analysis Service quality