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Beyond 20/20: The model of the Fernández-Vega Eye Institute

The Fernández-Vega Eye Institute in Oviedo, Asturias, is possibly the most famous clinic in Spain in its specialty. It is not only notable for its high medical quality; the clinic has also optimized its provision of services using business criteria with the aim of improving the customer experience. Faced with a growing demand for its medical services, the institute's management has to decide between a series of specific options for increasing the clinic's capacity, without compromising medical quality at any time. This case is an updated version of the case "Instituto Oftalmológico Fernández-Vega", P-1137-E, from the same authors.

Collection: IESE (España)
Ref: OIT-26-E
Format: PDF
Number of pages: 19
Publication Date: Oct 13, 2023
Language: English, Spanish

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The Fernández-Vega Eye Institute in Oviedo, Asturias, is possibly the most famous clinic in Spain in its specialty. It is not only notable for its high medical quality; the clinic has also optimized its provision of services using business criteria with the aim of improving the customer experience. Faced with a growing demand for its medical services, the institute's management has to decide between a series of specific options for increasing the clinic's capacity, without compromising medical quality at any time. This case is an updated version of the case "Instituto Oftalmológico Fernández-Vega", P-1137-E, from the same authors.
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Year: 2015
Geographic Setting: España

Beyond 20/20: The model of the Fernández-Vega Eye Institute

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"Beyond 20/20: The model of the Fernández-Vega Eye Institute"