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Case

Harvey Golub: Recuperación De American Express

By Garvin, David A. / March, Artemis

Harvey Golub, director general de American Express, inició y dirigió un proceso de cambio a gran escala. El caso describe la organización que heredó, dos ondas sucesivas de reingeniería, sus "principios impulsada por" enfoque para la toma de decisiones, y su objetivo de convertir American Express de un supermercado financiero diversificado a una compañía de explotación unificada.

Collection: HBSP (USA)

Ref: HBS-302S41

Format: PDF

Number of pages: 25

Publication Date: Feb 27, 1996

Language: Spanish

Review date: Mar 19, 1996

What material is included in this case:

Other supplements

Description

Year: 1980

Geographic Setting: New York

Industry Setting: Finance & insurance

Harvey Golub: Recuperación De American Express

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Harvey Golub: Recuperación De American Express

What material is included in this case:

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Harvey Golub: Recuperación De American Express

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