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Case

U.S. Pioneer Electronics Corporation (Spanish Version)

By Takeuchi, Hirotaka

Marketing

Se centra en el problema de los medios por los cuales un fabricante controla su canal de distribución. puntos de venta de EE.UU. Pioneer han convertido "disidente" y la gestión tiene que decidir qué tácticas a emplear para detener la erosión adicional (a corto plazo) y lo que a largo plazo canal de distribución a seguir. Software para este caso está disponible (9-588-546).

Collection: HBSP (USA)

Ref: HBS-503S62

Format: PDF

Number of pages: 25

Publication Date: Oct 1, 1978

Language: Spanish

Review date: Jul 15, 1991

What material is included in this case:

Other supplements

Description

Year: 1977

Industry Setting: Electronic components

U.S. Pioneer Electronics Corporation (Spanish Version)

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€10.28

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U.S. Pioneer Electronics Corporation (Spanish Version)

What material is included in this case:

Description

U.S. Pioneer Electronics Corporation (Spanish Version)

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