This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Catalog Advanced Search
12 items were found using the following search criteria
-
Focal Systems: The Automation of Brick & Motar Retail
Shaw, Kathryn; Chaubard, Francois; Jedras, JamesCase SGSB-E764-EEntrepreneurshipFocal Systems, with fresh new Series B funding and more new orders than it could handle, believed its novel out-of-stock detection system would prove the sweet spot in the automation of traditional brick and mortar retail stores. Small cameras on store shelves could automatically log any products in need of resupply, but also order the items to restock, saving store managers valuable time each day. Stores would see lower labor costs but also woul...Starting at €8.20
-
Burberry's New Challenges
June Cotte; Marta JarosinskiCase IVEY-9B17A014-EMarketing, StrategyIn 2014, Burberry’s new chief executive officer was facing a changing environment and digital disruption in the luxury fashion industry. The Burberry brand image had improved considerably over the past decade. However, several changes within the fashion wStarting at €8.20
-
The TAG Heuer Carrera Connected Watch (A): Swiss Avant-Garde for the Digital Age (Portuguese Version)
Monteiro, L. FelipeCase INSEAD-6291PT-PPStrategyThe Swiss company TAG Heuer, maker of luxury watches, is part of the LVMH group (Moet Hennessy Louis Vuitton). In 2015, CEO Jean-Claude Biver is deciding whether to launch its first-ever fully connected Swiss watch, manufactured in partnership with Google and Intel. Entering this new market presents an unprecedented challenge: making a watch based on a technology (microprocessors) that the Swiss have not mastered. Is TAG Heuer ready to compete in...Starting at €8.20
-
The TAG Heuer Carrera Connected Watch (B): Swiss Avant-Garde for the Digital Age (Portuguese Version)
Monteiro, L. Felipe; Carrick, Anne-MarieCase INSEAD-6291BPT-PPStrategyThe Swiss company TAG Heuer, maker of luxury watches, is part of the LVMH group (Moet Hennessy Louis Vuitton). In 2015, CEO Jean-Claude Biver is deciding whether to launch its first-ever fully connected Swiss watch, manufactured in partnership with Google and Intel. Entering this new market presents an unprecedented challenge: making a watch based on a technology (microprocessors) that the Swiss have not mastered. Is TAG Heuer ready to compete in...Starting at €5.74
-
Diana Uribe: From Radio to Podcasts
Liliana Lopez JimenezCase IVEY-9B20M102-EEntrepreneurship, StrategyDiana Uribe was a successful cultural personality in her native Colombia, best known for her national radio show about world history. Since 2000, the show had aired every Sunday on Caracol Radio, Colombia’s most popular news radio station. On October 9, 2Starting at €8.20
-
Lemonade: Delighting Insurance Customers with AI and Behavioural Economics - A Disruptive InsurTech Business Model for Outstanding Customer Experience and Cost-Effective Service Excellence (Spanish)
Ulaga, Wolfgang; Carmon, Ziv; Heely, LauraCase INSEAD-6597SPMarketingThis case explores InsurTech start-up Lemonade’s disruptive new business model aimed at creating and delivering a ‘shockingly great user experience’ around a ‘lovable brand’ – in an industry plagued by low customer satisfaction. The digital disruptor leverages principles of behavioural economics to address conflicts of interest and mistrust which prevail in the existing industry. It uses digital technologies to automate, accelerate and manage an ...Starting at €8.20
-
Deutsche Telekom 2020: Leading The Digital Transformation – Teaching Note
Burgelman, Robert; Sutherland, MargotTeaching Note SGSB-SM337TN-EStrategyTeaching note for product SM337Starting at €0.00
-
Deutsche Telekom 2020: Leading The Digital Transformation
Burgelman, Robert; Sutherland, MargotCase SGSB-SM337-EStrategyTim Höttges was at the outset of his seventh year as CEO of Deutsche Telekom (DT) in 2020. The company served more than 184 million mobile customers and had a presence in over 50 countries. Over the course of the previous 7 years, European telecommunication companies had experienced varying degrees of success. Revenues for telecommunication companies in France, Germany, Italy, and Spain as a whole fell by 14 percent from 2012-2019, while DT’s re...Starting at €8.20
-
Cura: Bringing Digital Health to the Arab World
Siegel, RobertCase SGSB-SM344-EStrategyA family health crisis, difficulties making urgent medical appointments, and inefficient doctor-patient communications had convinced two tech entrepreneurs that Saudi Arabia’s health care system was ripe for a digital intervention. Digital health technologies had focused primarily on health care providers, leaving patients in Saudi Arabia largely on the sidelines—was telehealth, and real-time patient communication tools, the next big digital revo...Starting at €8.20
-
Synapse Technology Corporation: Using AI to Take a Good Look at Airport Security
Shaw, Kathryn; Cinnamon, Ian; Jedras, JamesCase SGSB-E763-EDecision AnalysisCould AI-based X-ray scanning platform make flying safer? Airport security officers had just seconds to decide if someone’s luggage contained a knife, gun, explosive, or other potential safety threat, and the human eye was not designed to focus for hours on a scanning screen. This case study describes the founding and early years of Synapse Technology, which aimed to improve airport security performance by leveraging advances in computer vision t...Starting at €8.20