This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Catalog Advanced Search
45 items were found using the following search criteria
-
Technotronics, Inc. (Spanish version)
Schlesinger, Leonard A.Case HBS-407S09Leadership and People ManagementDescribes the problems of resolving differences between two departments in a decentralized company. Based on Voltamp Electric Co. by T.C. Raymond.Starting at €8.20
-
Mike Miller (A) (Spanish version)
Sathe, Vijay V.; Dredge, C. PaulCase HBS-403S04Leadership and People ManagementMike Miller, Harvard MBA '78, resigned his first job out of HBS within six months because he believed his personal values and learning objectives could not be accommodated. Students may discuss the problems of anticipating corporate culture, learning the ropes, surviving entry into the organization, and getting things done.Starting at €8.20
-
Mike Miller (B) (Spanish version)
Sathe, Vijay V.; Dredge, C. PaulCase HBS-405S08Leadership and People ManagementSupplements the (A) case.Starting at €5.74
-
Amelia Rogers at Tassani Communications (A) (Spanish version)
Hill, Linda A.; Conrad, Melinda B.Case HBS-418S18Leadership and People ManagementDescribes a conflict that has arisen between an account manager and a creative director at Tassani Communications, a Chicago-based advertising agency which is making the transition from entrepreneurial to professional management. The client, the marketing director of a muffler repair chain, has called the account manager to complain about the creative director's behavior. The account manager must figure out what to do. The object is to provide st...Starting at €8.20
-
Chattanooga Ice Cream Division
Sloane, Carl S.Case HBS-498001-ELeadership and People ManagementSenior functional officers (marketing, manufacturing, research & development, control, and human resources) clash over alternative ideas for turning around a business in decline. The general manager is faced not only with choosing between competing ideas, but also managing conflict and determining whether his consensus-oriented style is appropriate to the needs of the situation.Starting at €8.20
-
Chattanooga Ice Cream Division (Spanish version)
Sloane, Carl S.Case HBS-402S02Leadership and People ManagementSenior functional officers (marketing, manufacturing, research & development, control, and human resources) clash over alternative ideas for turning around a business in decline. The general manager is faced not only with choosing between competing ideas, but also managing conflict and determining whether his consensus-oriented style is appropriate to the needs of the situation.Starting at €8.20
-
Ending the War Between Sales and Marketing (Spanish version)
Kotler, Philip; Rackham, Neil; Krishnaswamy, SujArticle HBS-R0607EMarketingeconomic (a single budget is typically divided between Sales and Marketing, and not always evenly) and cultural (the two functions attract very different types of people who achieve success by spending their time in very different ways). In this article, the authors describe the four types of relationships Sales and Marketing typically exhibit. They provide a diagnostic to help readers assess their companies' level of integration, and they offer...Starting at €8.20
-
Reconcilable Differences (Spanish version)
Knowles, Jonathan; Ettenson, RichardArticle HBS-F0706DLeadership and People ManagementIf Marketing and Finance can learn to get along, both can advance their agendas.Starting at €8.20
-
Reconcilable Differences
Knowles, Jonathan; Ettenson, RichardArticle HBS-F0706D-ELeadership and People ManagementIf Marketing and Finance can learn to get along, both can advance their agendas.Starting at €8.20
-
Net Working Capital (NWC) at Henkel
Mitchell, Jordan; Rahnema Alavi, Ahmad; Sachon, MarcCase F-810-EFinance, Service and Operations ManagementThis case tracks Henkel's initiative in reducing its net working capital (NWC). The case can be used in a both a finance and a supply chain management class to illustrate net working capital and the link between the strategic/financial notions of NWC and operative efficiency of the supply chain.Starting at €8.20