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20 items were found using the following search criteria
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ASUSTeK and the Google Nexus 7 Tablet
Shih, Willy; Wang, Jyun-ChengCase HBS-613056-EStrategyTo maximize their effectiveness, color cases should be printed in color. Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung posed a large competitive threat. He also knew he would sell more of the Android-powered tablets at the lower pr...Starting at €8.20
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Amazon in 2021 (Spanish version)
Gupta, Sunil; Rodriguez, Margaret L.Case HBS-515S06MarketingThe Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). Amazon launched its website in July 1995 to sell books online. Since then it has expanded into a variety of businesses that some see as unrelated. By 2019 Amazon has grown to become a digital giant with over $233 billion in annual sales but its profitability has been uneven. Has it spread itself too th...Starting at €8.20
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Amazon in 2021
Gupta, Sunil; Rodriguez, Margaret L.Case HBS-514025-EMarketingThe Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). Amazon launched its website in July 1995 to sell books online. Since then it has expanded into a variety of businesses that some see as unrelated. By 2019 Amazon has grown to become a digital giant with over $233 billion in annual sales but its profitability has been uneven. Has it spread itself too th...Starting at €8.20
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NXTP Labs: An Innovative Accelerator Model
Lerner, Josh; Miguel, Maria Fernanda; Urdapilleta, LauraCase HBS-815110-EEntrepreneurshipUnique accelerator fund in Latin America, facing challenges on how to keep growing, including development of venture capital fund and leveraging of entrepreneur ecosystem.Starting at €8.20
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Marketing the HealthSuite Digital Platform (Spanish version)
Quelch, John A.; Rodriguez, Margaret L.Case HBS-519S03MarketingIn June 2014, leading healthcare and consumer technology company, Royal Philips ("Philips"), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong equity in the healthcare technology space, due to its extensive portfolio of medical devices and related software sold primarily to hospitals. Philips designed the first two apps for the platform (eCareCoordinator...Starting at €8.20
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Philips Healthcare: Marketing the HealthSuite Digital Platform
Quelch, John A.; Rodriguez, Margaret L.Case HBS-515052-EMarketingIn June 2014, leading healthcare and consumer technology company, Royal Philips ("Philips"), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong equity in the healthcare technology space, due to its extensive portfolio of medical devices and related software sold primarily to hospitals. Philips designed the first two apps for the platform (eCareCoordinator...Starting at €8.20
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Tom Kalil: Leading Technology & Innovation at the White House
Hill, Linda A.; Wigen, Allison J.Case HBS-417021-ELeadership and People ManagementThis case explores the role of Tom Kalil as Deputy Director for Technology & Innovation at the White House Office of Science and Technology Policy. With the end of President Obama's Administration drawing near, Kalil and his team of "policy entrepreneurs" must work to build an ecosystem of individuals and organizations both inside and outside the Federal government, if they hope to see their science & technology initiatves continue into the next ...Starting at €8.20
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CIC: Catalyzing Entrepreneurial Ecosystems (A)
Kerr, William R.; Pekkala Kerr, Sari; Brownell, AlexisCase HBS-817126-EEntrepreneurshipCIC creates "entrepreneurial ecosystems," renting out office and co-working space to start-ups and related companies and providing basic business needs like wi-fi and legal advice. Founder Tim Rowe refers to the CIC as "innovation infrastructure," bringing together money, talent and ideas in one place. Founded in Cambridge in 1999, CIC has since grown to become one of the largest concentrations of entrepreneurial activity in the world and has exp...Starting at €8.20
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CIC: Catalyzing Entrepreneurial Ecosystems (B)
Kerr, William R.; Pekkala Kerr, Sari; Brownell, AlexisCase HBS-817127-EEntrepreneurshipCIC engages in "guerrilla warfare," offering free or highly discounted rates in order to get its empty offices filled before the opening day of its St. Louis branch. Opening day is a huge success, and CIC St. Louis grows rapidly, even opening a second building. In the following years, it ramps up its expansion efforts and opens new branches or begins the expansion process in multiple cities around the country and the world, as well as expanding i...Starting at €5.74
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CIC: Catalyzing Entrepreneurial Ecosystems (A) & (B), Teaching Note
Kerr, William R.; Brownell, AlexisTeaching Note HBS-817143-EEntrepreneurshipTeaching note for cases 817126 and 817127.Starting at €0.00