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3 items were found using the following search criteria
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IESE Insight. Issue 1. Second quarter 2009
IESE InsightMagazine REV-1-EAccounting and Control, Business Ethics and Corporate Social Responsibility, Corporate Governance, Decision Analysis, Economics, Entrepreneurship, Finance, Information Technologies, Innovation and Change, Knowledge and Communication, Leadership and People Management, Marketing, Service and Operations Management, StrategyThe launch edition of the IESE Insight review offers four visions to help managers deal with situations of uncertainty in business. Santiago Álvarez de Mon (IESE) explores the keys to embracing uncertainty, helping managers to increase their ethical capital. Rita McGrath (Columbia) presents a portfolio of opportunities that managers can employ to create conditions for internally generated growth. George Westerman (MIT) and Richard Hunter (...Starting at €22.00
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Finding Service Gaps in the Age of e-Commerce
Parasuraman, A.Article ART-2384-EInformation Technologies, Service and Operations ManagementThirty years after developing the well-known SERVQUAL scale, the author revisits the original framework in light of the growing role of technology in service delivery. As more and more people turn to the Internet to purchase goods and services, he and his colleagues have recognized the need to adapt the SERVQUAL framework to the realities of the online experience; specifically, to measure the extent to which a website facilitates efficient and ef...Starting at €8.20
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Time check: how to control your agenda so it doesn't control you
IESE InsightArticle ENT-3740-ELeadership and People Management, StrategyIn the busy CEO agenda, crucial time for reflection is the one thing that tends to get squeezed out. In this interview, Harvard Business School Dean Nitin Nohria shares insights from his research into how CEOs spend their time to help you think about how you are spending your own.Starting at €8.20