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685 items were found using the following search criteria
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Future of Media Companies in the International Arena, The
Compaine, B.; Huete, Luis MaríaTechnical Note PN-293-EService and Operations ManagementThere appear to be two trends pulling media companies in opposite directions. One trend, suggested by a reading of the headlines, is that there is a new round of consolidation within the media industry. This would imply a lessening of separately owned outlets for information. At the same time, the trend of smaller, faster, better and cheaper information-related technologies seems to imply that there is an opportunity for a greater number of infor...Starting at €8.20
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Emerging paradigm in service management, The
Huete, Luis María; Schofield, MarkTechnical Note PN-301-EService and Operations ManagementService management has stringently adhered to a baseline concept for nearly three decades: minimize the cost and the dimensions of the service encounter in order to deliver the simplest, most inexpensive product to the consumer. Only recently have some "renegade" managers within the industry come to recognize that the service encounter is not a connection between two like mechanical parts, but rather an interpersonal exchange where a company seek...Starting at €8.20
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CFM International, Inc. (Spanish version)
Enright, Michael J.Case HBS-720S10StrategyIn April 1987 the management team of CFM International, Inc. (CFMI) was considering developing a new jet engine for the Airbus A340. The withdrawal of a competitor's engine had created an unforeseen opportunity for CFMI to re-enter a competition it had apparently lost several months earlier. Complicating the decision was the fact that CFMI was a corporation jointly and equally owned by General Electric (U.S.) and the Societe Nationale d'Etude et ...Starting at €8.20
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Nucor at a Crossroads (Spanish version)
Ghemawat, Pankaj; Stander, Henricus J.Case HBS-703S36StrategyThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Nucor is a minimill deciding whether to spend a significant fraction of its net worth on a commercially unproven technology in order to penetrate a large but hitherto inaccessible segment of the steel market. This case is an in...Starting at €8.20
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Anfi del Mar, S.A.
Joachimsthaler, Erich A.; Metha M.Case M-888-EMarketingAnfi del Mar, S.A. is about to launch their five-star timeshare resort in Gran Canaria, one of the Canary Islands, to be marketed and sold to German, British and Spanish tourists. There is also an interest to expand the marketing effort to include the Scandinavian countries. On July of 1992, the time of writing of the case, the management team of Anfi del Mar, S.A. has finalised the plans for marketing and selling the resort. The land excavations...Starting at €8.20
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American Connector Co. (A) (Spanish version)
Pisano, Gary P.; Rossi, SharonCase HBS-604S12Service and Operations ManagementAmerican Connector Co. is forced to reexamine operations at its Sunnyvale plant when a Japanese competitor announces plans to build an "ultimate" plant in the United States. Case examines issues related to benchmarking a competitor's manufacturing capabilities and productivity. Allows students to compare two companies' manufacturing strategies and their implications for productivity and flexibility.Starting at €8.20
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Executone Information Systems, Inc. (Spanish version)
McGahan, Anita M.; Mavrinac, SarahCase HBS-720S11StrategyExecutone has posted low returns in 1992 in the face of intense competition from AT&T and Northern Telecom, its principal rivals. Alan Kessman, president and CEO, is considering whether mid-course adjustments in strategy are necessary in the firm's telecommunications hardware and software businesses. Diagnosis of strategic issues in both the internal and external environment is a prerequisite to establishing a plan of action. Designed to illustra...Starting at €8.20
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American Airlines' Value Pricing (A) (Spanish version)
Silk, Alvin J.; Michael, Steven C.Case HBS-504S16MarketingWould American's bold initiative work?Starting at €8.20
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C.K. Coolidge, Inc. (A) (Spanish version)
Hammond, John S.; Wallace, Donald L.Case HBS-807S18StrategyCoolidge (CKC), a chemical manufacturer, is being sued for patent infringement. Plaintiffs are the patent holder and its sole licensee, who is also a CKC competitor. An analyst at CKC has done breakeven decision analysis from CKC's perspective, balancing going to court with settling out of court, but no analysis has been done for the plaintiffs.Starting at €8.20