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305 items were found using the following search criteria
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Implementing ERP (Spanish version)
Austin, Robert D.; Nolan, Richard L.; Cotteleer, MarkCase HBS-608S31Information TechnologiesReviews Cisco System's approach to implementing Oracle's Enterprise Resource Planning (ERP) software product. This case chronologically reviews the diverse, critical success factors and obstacles facing Cisco during its implementation. Cisco faced the need for information systems replacement based on its significant growth potential and its reliance on failing legacy systems. The discussion focuses on where management was particularly savvy in co...Starting at €8.20
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Cisco Systems, Inc.: Implementing ERP
Austin, Robert D.; Nolan, Richard L.; Cotteleer, MarkCase HBS-699022-EInformation TechnologiesReviews Cisco System's approach to implementing Oracle's Enterprise Resource Planning (ERP) software product. This case chronologically reviews the diverse, critical success factors and obstacles facing Cisco during its implementation. Cisco faced the need for information systems replacement based on its significant growth potential and its reliance on failing legacy systems. The discussion focuses on where management was particularly savvy in co...Starting at €8.20
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Jack Welch's Leadership (Spanish version)
Bartlett, Christopher A.Case HBS-303S12StrategyThe "Software" Initiatives, Globalization, Redefining Leadership, Stretch Objectives, Service Business Development, and Six Sigma Quality.Starting at €8.20
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Competing on Talent (A) (Spanish version)
Bartlett, Christopher A.; Wozny, MegCase HBS-302S05StrategyDescribes the evolution of Microsoft's human-resource philosophies, policies, and practices and how they used as a core of the company's competitive advantage. In particular, the focus is on how Microsoft tried to retain its ability to recruit, develop, motivate, and retain first-class talent as it grew from a start-up to a global behemoth. Triggered by high-profile, senior-level departures in 1999, the company must decide if it is time to change...Starting at €8.20
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Micro-Electronic Products Division (A) (Spanish version)
Beer, Michael; Tushman, Michael L.Case HBS-407S06Leadership and People ManagementThe Micro-Electronic Products Division of SMA has financial and organizational problems. Conflict and lack of coordination exist between functional groups. Employees do not have a sense of direction and morale is low. The cause of these problems is found in a change in business environment followed by change in organization and management. A rewritten version of an earlier case.Starting at €8.20
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BMG Entertainment (Spanish version)
Rivkin, Jan W.; Meier, GerritCase HBS-704S03StrategyThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. As dramatic changes in technology and customer tastes roil the music industry, the top executives of BMG Entertainment, one of the world's largest record companies, must decide how to organize for digital distribution of music....Starting at €8.20
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Callaway Golf Co. (Spanish version)
Lal, Rajiv; Prescott, Edith D.Case HBS-503S06MarketingDescribes a situation faced by Mr. Ely Callaway, the 80-year-old founder, chairman, and CEO of Callaway Golf Co., in the fall of 1999. After a decade of stunning success with the marketing concept, Callaway suffered a significant loss and witnessed a steep decline in sales in 1998. Mr. Callaway had built a $800 million business by making a truly more satisfying product for the average golfer, making it pleasingly different from the competition an...Starting at €8.20
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Loyalty Wars (Spanish version)
Deighton, John; Shoemaker, StoweCase HBS-503S28MarketingHilton Hotels regards the frequent guest program as the industry's most important marketing tool, directing marketing efforts at the heavy user. What is Hilton to do then, when a competitor ups the ante? This case illustrates the economics of frequency marketing in industries with a very distinct "heavy half" to their customer base, and lets students debate what to do when Sheraton and Westin seemingly overdo a good thing.Starting at €8.20
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Globalizing an Australian Wine Company (Spanish version)
Bartlett, Christopher A.Case HBS-305S13StrategyTwo new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a difficult joint venture with a Chilean wine source, he is proposing to launch an Italian line of wines. His local team has also developed a new Australian brand that would compete di...Starting at €8.20
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Honest Tea (Spanish version)
Gompers, Paul A.Case HBS-218S02FinanceThis case examines the decisions of Seth Goldman and Barry Nalebuff, founders of Honest Tea. Honest Tea is a start-up in the ready-to-drink tea market. Goldman and Nalebuff must craft an expansion and financing strategy.Starting at €8.20