This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Catalog Advanced Search
2234 items were found using the following search criteria
-
ONSET Ventures (Spanish version)
Roberts, Michael J.; Tempest, NicoleCase HBS-803S10EntrepreneurshipONSET Ventures, is a venture capital firm focused on seed-stage start-ups. Describes the principles and strategies the firm has developed over its life. Also presents an in-depth discussion of one of the seed-stage companies ONSET has been incubating.Starting at €8.20
-
The Concept (Spanish version)
Deighton, JohnCase HBS-503S33MarketingRobert Bennett, who has a Master's degree in engineering, wants to exploit his idea to combine a refrigerator, freezer, and 500-watt microwave into an 87-pound, 4-foot-high appliance to sell to college students. Bennett must decide which markets to serve, which competitors he must contend with, with whom to collaborate, and what core capabilities to build.Starting at €8.20
-
Light Beer Decision (Spanish version)
Cyr, Linda A.; Lassiter, Joseph B.; Roberts, Michael J.Case HBS-805S04EntrepreneurshipBoston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and introduces the ZMET. Includes color exhibits.Starting at €8.20
-
Going Public (Spanish version)
Sahlman, William A.; Katz, Laurence E.Case HBS-816S03EntrepreneurshipAmazon.com, an early pioneer in electronic commerce, prepares its initial public offering in the face of turbulent market conditions. Joy Covey, Amazon.com's CFO and the case protagonist, discusses the risks and opportunities of going public and the nature of electronic commerce business models in comparison to traditional land-based retail models. This case presents an opportunity to discuss the public offering process and the inter-relationship...Starting at €8.20
-
Snapple (Spanish version)
Deighton, JohnCase HBS-505S14MarketingThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Tells the story of Snapple's rise and fall, and poses the question "Can it recover?" Many soft-drink brands flourished in the 1980s serving New York's Yuppies, but only Snapple made the big time. It went from local to national ...Starting at €8.20
-
Staples: A Year in the Life of a Start-Up
Hart, Myra M.Case HBS-800241-EEntrepreneurshipThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. The case provides information on the development of the office superstore concept, building partnerships, creating the business plan, and recruiting a management team. Focuses on the detailed level of decision making required t...Starting at €8.20
-
Heidi Roizen (Spanish version)
Tempest, Nicole; McGinn, Kathleen L.Case HBS-807S05Leadership and People ManagementPlease see the Supplemental Materials section below to order H. Roizen, the adapted version mentioned in the Teaching Note. Only faculty with Harvard Business Publishing Educator Premium Access may access this supplemental case. Heidi Roizen, a venture capitalist at SOFTBANK Venture Capital and a former entrepreneur, maintains an extensive personal and professional network. She leverages this network to benefit both herself and others. The case c...Starting at €8.20
-
Airtex Aviation (Spanish version)
Hall, Brian J.; Madigan, CarleenCase HBS-804S03Accounting and ControlTwo young and inexperienced MBAs buy a virtually bankrupt company. They design a decentralized control system organized around profit centers. As a case in control systems, there is ample detail for a discussion of design issues, control of independent profit centers, and details about decentralized control. A rewritten version of an earlier case.Starting at €8.20
-
Professional Services, Module One: Introduction to the Challenges Facing PSFs
DeLong, Thomas J.; Nanda, Ashish; Landry, ScotCase HBS-801007-EService and Operations ManagementThis initial module was meant to clarify how the course would be useful to students who would be starting PSFs, working for them as an employee or contractor, managing them, or hiring them from the client side.Starting at €8.20
-
J. Perez Foods (A) (Spanish version)
Davis, John A.; Lachapelle, KacieCase HBS-813S13EntrepreneurshipExamines the tensions that occur in family shareholder groups and how to prepare for them and manage them.Starting at €8.20