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136 items were found using the following search criteria
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Boeing: The Case for Supplier Diversity
Karen L. Proudford; Laurin HodgeCase IVEY-9B16C015-EEntrepreneurship, Leadership and People Management, Service and Operations Management, StrategyThe Boeing Company, one of the dominant players in the aerospace industry, aimed to construct a supply chain architecture that was effective both domestically and globally, while simultaneously building its capacity to enter into agreements with small and diverse suppliers. A top executive at Boeing, who was responsible for both corporate supplier relationships and small business liaisons, needed to determine the approach that would yield the mos...Starting at €8.20
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Royal FloraHolland: The Dutch Floriculture Supply Chain
P. Fraser Johnson; Ken MarkCase IVEY-9B16D015-EService and Operations Management, StrategyIn January 2016, the program director of Royal FloraHolland and a supply chain consultant met to develop a supply chain strategy that would allow Royal FloraHolland to adapt to the changing competitive environment that jeopardized its business model. Royal FloraHolland was the largest floriculture auction organization in the world, selling more than 30 million flowers and plants daily. Located in the Netherlands, Royal FloraHolland was a co-opera...Starting at €8.20
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Sibanye: Changing Mindsets in Mining through Contextual Leadership
Caren Scheepers; Ken MathuCase IVEY-9B16C026-ELeadership and People Management, StrategyIn 2016, the executive vice-president of commercial services for Sibanye Gold, Westonaria (Sibanye), the largest gold producer in South Africa, faced a challenge. The company’s latest acquisition had been particularly difficult, with much resistance from the acquired management team. Although the executive vice-president tried to empathize with the management team who had done things a certain way for decades, he was frustrated with their lack of...Starting at €8.20
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Outsourcing, Near-sourcing, and Supply Chain Flexibility in the Apparel Industry (A)
Ovchinnikov, Anton S.; Pyshkov, AlexanderCase DARDEN-QA-0854-EDecision AnalysisTimm Veizenburg is an entrepreneur who is reviving his family’s tradition of dress-shirt making. He realizes that an issue that initially looked like a markdown management problem may, in fact, be rooted in procurement. Operating in the modern data-rich environment, Timm asks an associate to prepare data about one product line, and together they examine the company’s current procurement practice, where the production is outsourced to supply chain...Starting at €8.20
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Outsourcing, Near-sourcing, and Supply Chain Flexibility in the Apparel Industry (B)
Ovchinnikov, Anton S.; Pyshkov, AlexanderCase DARDEN-QA-0855-EDecision AnalysisTimm Veizenburg is an entrepreneur who is reviving his family’s tradition of dress-shirt making. He realizes that an issue that initially looked like a markdown management problem may, in fact, be rooted in procurement. Operating in the modern data-rich environment, Timm asks an associate to prepare data about one product line, and together they examine the company’s current procurement practice, where the production is outsourced to supply chain...Starting at €5.74
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imiAid: Challenges in Scaling Up Business Operations
Mokhalles Mehdi; Syed Yassir RizveeCase IVEY-9B16A056-EEntrepreneurship, Marketing, StrategyIn August 2015, imiAID, an Indian start-up that provided portable first aid kits for emergencies, was struggling to reduce its production costs and increase awareness about its product. The company began operations in Guwahati, Assam, and subsequently expanded the business to other states in Northeast India. Key target segments for imiAID included educational institutions and health-care service providers. Customers were somewhat aware of the pro...Starting at €8.20
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Kreative Works: Extending the Boundaries
Tuhin Sengupta; Priyavrat Sanyal; Vishal KakkarCase IVEY-9B16M210-EEntrepreneurship, StrategyIn April 2016, the owner of Kreative Works, a small-scale furniture manufacturer in Lucknow, Uttar Pradesh, India, decided to expand his company’s product line in response to increased market competition and a shift in consumers’ buying patterns and preferences. The intent was to extend the company’s market reach from its traditional target of educational institutes and offices to a consumer market by marketing a premium lounge chair and a family...Starting at €8.20
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Blockchain: A New Solution for Supply Chain Integrity
Xin (Shane) Wang; Xin Xu; Min PanCase IVEY-9B16D026-EService and Operations ManagementIn 2016, blockchain, the technological innovation behind the cryptocurrency bitcoin, was gaining traction as companies began to integrate blockchain-based technology into their existing business models. While blockchain technology was still in its infancy, it could potentially transform the US$40 trillion global supply-chain industry. Ultimately, the emergence of blockchain would challenge market positioning in established businesses. Some advant...Starting at €8.20
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Snapdeal: A Nightmare or a Benefit in Reverse Logistics
Poonam Garg; Rashmi Kumar Aggarwal; Vaibhav GargCase IVEY-9B16E039-EEntrepreneurship, Information Technologies, StrategyIn 2015, Snapdeal, an e-commerce company in India, faced a supply chain situation in reverse logistics. In conforming to the industry trends, the company had a policy on assured product returns, which led to most customers returning to an online merchant for future purchases. However, by the end of 2015, the estimated worth of products returned under the Indian e-commerce platform was $800 million to $1 billion. The rate of returns of online prod...Starting at €8.20
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InteraXon Inc.'s Muse: Aligning the Supply Chain
David Barrett; Ramasastry ChandrasekharCase IVEY-9B17D011-EEntrepreneurship, Service and Operations Management, StrategyIn 2016, the chief operating officer (COO) of InteraXon Inc., a Toronto-based technology start-up in the health and wellness sector, needed to put together a revised supply chain that was consistent with the company’s new strategic plan. InteraXon’s flagship product was a lightweight headband called Muse, aimed at measuring the wearer’s brain activity. The COO needed to keep in mind two major requirements of the new plan: a) the company would be ...Starting at €8.20