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Managing Media Businesses
Book BK-598-EDecision Analysis, Finance, Information Technologies, Knowledge and Communication, Leadership and People Management, Marketing, Service and Operations Management, StrategyThis book is a practical guide to every aspect of managing media businesses. Written by a team of experts and illustrated with interviews from leading industry players, it addresses the unprecedented change and uncertainty facing the industry. Do newspapers, magazines or books have a future? Will terrestrial television or cable services exist as meaningful players in five years' time? Is there a way to make multiple consumption platforms work to... -
Saving IT's Soul: Human-Centered Information Management
Davenport, Thomas H.Article HBS-94203-EInformation TechnologiesIT specialists often promise that technology will serve as a catalyst for change. But, as the author points out, it is a promise that usually goes unfulfilled. IT managers put too much emphasis on hardware and not enough emphasis on the soft science of how people actually share information. Too many managers still believe that, once the right technology is in place, appropriate information sharing will follow. To achieve its promise IT needs to t...Starting at €8.20
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Samsung: The Internet of Things - Teaching Note
Paul Okundaye; Nicole R.D. HaggertyTeaching Note IVEY-8B19E020-EInformation TechnologiesTeaching note for product 9B19E020.Starting at €0.00
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Chapter Nineteen Teaching Note: Looking Forward
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonTeaching Note HBS-8667-EInformation TechnologiesTeaching note for 1018BC.Starting at €0.00
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Epilogue/Course Wrap-up Teaching Note
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonTeaching Note HBS-8668-EInformation TechnologiesTeaching note for 1019BC.Starting at €0.00
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Chapter Sixteen Teaching Note: Standardization
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonTeaching Note HBS-8662-EInformation TechnologiesTeaching note for 1015BC.Starting at €0.00
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Chapter Eighteen Teaching Note: Managing Risk
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonTeaching Note HBS-8666-EInformation TechnologiesTeaching note for 1017BC.Starting at €0.00
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How Effective Managers Use Information Systems
Alter, Steven L.Article HBS-76601-EInformation TechnologiesComputerized information systems do much more than save managers time and money. They also improve managerial effectiveness. Management decision support systems range from systems that retrieve and analyze data to systems that evaluate decisions using accounting, simulation, optimization, or actuarial models. Managers use these systems as tools of persuasion, as tools of communication, and as a means of increasing organizational control. A study ...Starting at €8.20
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Managing the Four Stages of EDP Growth
Gibson, Cyrus F.; Nolan, Richard L.Article HBS-74104-EInformation TechnologiesAn S-curve represents the irregular pattern of an electronic data processing system's development. The curve designates crisis points, which divide four growth stages. Each stage's unique problems demand different managerial approaches to computer applications, computer specialization, and computer personnel.Starting at €8.20
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Panda Base: Digital Transformation for Wildlife Conservation
Man Zhao; Yang Chen; Carol Hsu; Ning Su; Guiyao TangCase IVEY-9B20E012-EInformation Technologies, StrategyThe Chengdu Research Base of Giant Panda Breeding (Panda Base), located in Chengdu, China, was the world’s most popular scenic spot for giant panda tourism. Panda Base was founded in 1987 with a mission that included the protection and breeding of the endangered giant panda, scientific research, public education, and cultural tourism. In 2002, the director of Panda Base began to build panda culture and the panda brand in an effort to resolve low ...Starting at €8.20