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Preferential Treatment: The New Face of Protectionism (Spanish version)
Abrami, ReginaArticle HBS-F0907EStrategyAs free trade agreements become more popular, they present global executives with thorny strategic and operational decisions.Starting at €8.20
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Doing Business in a Postgrowth Society (Spanish version)
Speth, James GustaveArticle HBS-F0909AStrategyCorporate leaders need to realize that unlimited GDP growth is untenable. Soon, developed countries will focus less on consumerism and more on communities, the environment, and quality of life.Starting at €8.20
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Blue Ocean vs. Five Forces (Spanish version)
Burke, Andrew; van Stel, Andre; Thurik, RoyArticle HBS-F1005DStrategyA new empirical study compares innovative and competitive strategies. Blue Ocean holds its own-until competition erodes profits from innovation, after 15 or so years. The authors suggest a blend of the two approaches.Starting at €8.20
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When Rivals Merge, Think Before You Follow Suit (Spanish version)
Keil, Thomas; Laamanen, TomiArticle HBS-F1112AStrategyIt's a dynamic that plays out in industry after industry: One company makes a big acquisition, and rivals feel pressured to respond with deals of their own. But the authors' research in the tech industry suggests that alternative strategies often make more sense. They advise managers to consider three less direct responses and provide guidance on determining the best strategy.Starting at €8.20
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Having Trouble with Your Strategy? Then Map It (Spanish version)
Kaplan, Robert S.; Norton, David P.Article HBS-R00509Strategya workforce needs clear and detailed information to execute a business strategy successfully. Authors Robert Kaplan and David Norton, cocreators of the balanced scorecard, have adapted that seminal tool to create strategy maps. Strategy maps let an organization describe and illustrate--in clear and general language--its objectives, initiatives, targets markets, performance measures, and the links between all the pieces of its strategy. Using Mob...Starting at €8.20
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Global Gamesmanship (Spanish version)
MacMillan, Ian C.; Van Putten, Alexander B.; Gunther McGrath, RitaArticle HBS-R0305DStrategyThe moves an organization makes in one market are designed to achieve goals in another in ways that aren't immediately apparent to its rivals. The authors--all management professors--call this approach "competing under strategic interdependence," or CSI. And where this interdependence exists, the complexity of the situation can quickly overwhelm ordinary analysis. Indeed, most business strategists are terrible at anticipating the consequences of...Starting at €8.20
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Chinese Negotiation (Spanish version)
Graham, John L.; Lam, N. MarkArticle HBS-R0310EStrategyagrarianism, morality, the Chinese pictographic language, and wariness of strangers. Ignore them at any time during the negotiation process, and the deal can easily fall apart.Starting at €8.20
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Los dragones ocultos
Zeng, Ming; Williamson, Peter J.Article HBS-R0310FStrategyEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. La mayoría de las empresas multinacionales están fascinados con China. Llevado por el número de clientes potenciales y de la mano de obra relativamente barata, las empresas que buscan una presencia en China se han centrado tradi...Starting at €8.20
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Coming Up Short on Nonfinancial Performance Measurement (Spanish version)
Ittner, Christopher D.; Larcker, David F.Article HBS-R0311FStrategyThey set the wrong performance targets because they focus too much on short-term financial results, and they use metrics that lack strong statistical validity and reliability. As a result, the companies can't demonstrate that improvements in nonfinancial measures actually affect their financial results. The authors lay out a series of steps that allow companies to realize the genuine promise of nonfinancial performance measures. First, develop a...Starting at €8.20
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Growth Outside the Core (Spanish version)
Zook, Chris; Allen, JamesArticle HBS-R0312EStrategythey were extraordinarily disciplined, applying rigorous screens before they made an adjacency move, and in almost all cases, they developed their repeatable formulas by carefully studying their customers and their customers' economics.Starting at €8.20