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    1. Cerámicas Alcor

      Sagarra R.; Weber, Eric; Velilla, Manuel
      Case ASN-20-E
      Decision Analysis, Strategy
      This case study is about a company that has undergone two changes in administration in a period of fewer than ten years. The new manager has to deal with this complex situation. He gets new funding, hires new staff, makes changes in a factory line to manufacture a new product and opens distribution channels for marketing. With the good results obtained, the manager applies for a bank loan to remodel a second factory line. The students must put th...

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    2. Cerámicas Alcor

      Sagarra R.; Weber, Eric; Velilla, Manuel
      Case ASN-20
      Decision Analysis, Strategy
      El caso presenta la situación de una empresa que se ve sometida a dos cambios en un periodo de menos de diez años. El nuevo gerente debe hacer frente a esta compleja situación. Consigue la entrada de nuevos fondos, contrata un nuevo equipo, realiza las modificaciones en una línea de planta para fabricar el nuevo producto y abre los canales de distribución para la comercialización. Ante los buenos resultados que va obteniendo, solicita un crédito...

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    3. Schibsted (A): Should We Launch 20 Minutes

      Jean-Louis Schaan; Jordan Mitchell
      Case IVEY-9B07M019-E
      Strategy
      The executive vice-president of newspapers for Schibsted was about to meet with his colleagues to discuss the company's plan to release an internally developed free daily newspaper concept called 20 Minutes. Over the past couple of years, Schibsted's executive team had kept a watchful eye on the free newspaper industry, which was enjoying tremendous popularity. Earlier in the year, Schibsted had launched Avis 1, a free paper with direct delivery ...

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    4. Más allá del 20/20: el modelo del Instituto Oftalmológico Fernández-Vega

      Serrano, Alejandro; Moscoso, Philip
      Case OIT-26
      Innovation and Change, Service and Operations Management
      El Instituto Oftalmológico Fernandez-Vega situado en Oviedo (Asturias) es, posiblemente, la clínica más conocida de España en su especialidad. No solo destaca por su altísima calidad médica, sino que, además, ha ido optimizado la prestación de sus servicios para mejorar la experiencia del cliente. Ante una creciente demanda de sus servicios médicos, la dirección del Instituto debe decidir entre varias opciones para aumentar la capacidad de la clí...

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    5. Angie's List: Ratings Pioneer Turns 20

      Dolan, Robert J.; Israeli, Ayelet
      Case HBS-517016-E
      Marketing
      The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). In 1995, before people "googled" or "yelped," Angela Hicks (HBS, 2000) was establishing her Angie's List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on the home repair and maintenance market and, as she put it, "particularly on high cost of failure s...

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    6. Ratings Pioneer Turns 20 (Spanish version)

      Dolan, Robert J.; Israeli, Ayelet
      Case HBS-518S31
      Marketing
      The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). In 1995, before people "googled" or "yelped," Angela Hicks (HBS, 2000) was establishing her Angie's List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on the home repair and maintenance market and, as she put it, "particularly on high cost of failure s...

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    7. The HBR Guide to Better Business Writing: 20. Memos and Reports

      Garner, Bryan A.
      Book Chapter HBS-7778BC-E
      The HBR Guide to Better Business Writing is a 21-chapter book written by Bryan A. Garner and published in 2013 by the HBR Press. The author presents strategies for developing and communicating a clear message, a model for the writing process, guidance on specific writing skills, techniques to engage the reader, and various forms of business communication. Includes examples and detailed suggestions. In Chapter 20, Memos and Reports (7 pages), the ...

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    8. Dummet (B): El viernes 20 de Febrero: actuaciones de los sindicatos

      Bonnalgue, Axel; Stein, Guido; Pin Arboledas, José Ramón
      Case DPO-208
      Leadership and People Management
      El viernes 20 de febrero cuando Óscar entró en su turno de las 6:00 de la mañana, sabía que ese día seria histórico para la fábrica. Nunca hasta entonces se había realizado una huelga y, además, encubierta. Estaba muy nervioso. Se temía algunas deserciones por parte de los supervisores y gente de la oficina. A las 6:10, los empleados siguieron las pautas que habían recibido y empezaron a golpear las máquinas con sus manos o con herramientas para ...

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    9. IESE Insight. Número 20. Primer trimestre 2014

      IESE Insight
      Magazine REV-45
      Business Ethics and Corporate Social Responsibility, Innovation and Change, Leadership and People Management, Marketing, Strategy
      Tener un impacto positivo en el trabajo es más necesario que nunca. De ahí la importancia de contar con las competencias adecuadas para trabajar en equipo, aumentar el bienestar en la empresa y ser más productivos, temas que protagonizan el dossier del nuevo número de IESE Insight. Kim Cameron ofrece cinco recomendaciones para ejercer un liderazgo positivo y obtener unos resultados por encima de las expectativas. Alberto Ribera y J...

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    10. Angie's List: Ratings Pioneer Turns 20, Teaching Note

      Israeli, Ayelet; Dolan, Robert J.
      Teaching Note HBS-517123-E
      Marketing
      Teaching note for case 517016.

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    464. Vietor, Richard H.K. 77 items
    465. Vilà, Joaquim 29 items
    466. Villafuerte Martin, Antonio 21 items
    467. Villalonga, Belen 24 items
    468. Villanueva, Julian 62 items
    469. W. Glenn Rowe 66 items
    470. Wagonfeld, Alison Berkley 31 items
    471. Wang, Charles C.Y. 28 items
    472. Warnock, Francis E. 56 items
    473. Wasserman, Noam 72 items
    474. Watkins, Michael D. 21 items
    475. Weber, James 72 items
    476. Weina Zhang 35 items
    477. Weinzierl, Matthew C. 52 items
    478. Weiss, Elliott N. 133 items
    479. Weiss, Mitchell B. 40 items
    480. Wells, John R. 66 items
    481. Werhane, Patricia H. 37 items
    482. Werker, Eric 39 items
    483. West, June A. 26 items
    484. Whitler, Kimberly A. 34 items
    485. Wiboon Kittilaksanawong 51 items
    486. Wicks, Andrew C. 60 items
    487. Wilcox, Ronald T. 30 items
    488. William Wei 37 items
    489. Winig, Laura 59 items
    490. Wong, Keith Chi-ho 23 items
    491. Wu, Charles F 26 items
    492. Yamazaki, Mayuka 33 items
    493. Yemen, Gerry 266 items
    494. Yoffie, David B. 101 items
    495. Yong, Sunru 25 items
    496. Yucaoglu, Gamze 34 items
    497. Yudkoff, Royce 40 items
    498. Zamora, Javier 40 items
    499. Zhichuan (Frank) Li 23 items
    500. Zhu, Feng 43 items
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