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Typhoon Solar: Organizational Bottlenecks
Palencia, Ana; Klueter, Thomas MaximilianCase ASN-91-ELeadership and People Management, Marketing, StrategyTyphoon Solar has grown rapidly using an innovative cash and carry model for solar panels from centers around the Mediterranean. More recently, however, the company appears to have growing pains. Donna, Typhoon Solar`s co-founder, needs to determine what (if anything) should be done.Starting at €8.20
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Typhoon Solar: Cuellos de botella organizacionales
Palencia, Ana; Klueter, Thomas MaximilianCase ASN-91Leadership and People Management, Marketing, StrategyTyphoon Solar ha crecido rápidamente gracias a un innovador modelo de Cash & Carry de venta de paneles solares desde sus almacenes en la cuenca del Mediterráneo. Pero, últimamente, la empresa parece tener "dolores de crecimiento". Donna, cofundadora de Typhoon Solar, debe decidir qué hacer, si es que hay que hacer algo.Starting at €8.20
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The 91-92 Phone Card: Launch and Reassessment
Agell, Pere; Segarra, José AntonioCase M-1023-EMarketingIn the early nineties, Telefónica of Spain foresees the imminent liberalization of the market and decides to promote public telephony with the launch of a calling card as a new means of payment in phone booths. The product was successful in neighboring countries, but it failed to take off in Spain. Coins are still preferred for 95% of calls. The reasons are unclear: bad segmentation, an unattractive product, excessive face value, low distribution...Starting at €8.20
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BIRA 91: Setting New Prices in an Established Segment - Teaching Note
Gaganpreet SinghTeaching Note IVEY-8B18A048-EMarketingTeaching note for product 9B18A048.Starting at €0.00
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Una visión práctica de la sostenibilidad
Reina Paniagua, R.; Garrido Martinez, E.Technical Note IIST-DGIN-91Corporate GovernanceCada vez son más los que piensan en la sostenibilidad como un factor clave en la estrategia a largo plazo de sus compañías, calando en el entramado empresarial, al tiempo que los consumidores valoran cada vez más un comportamiento sostenible de las empresas. “Pronto, todas las empresas serán sostenibles, o no serán”. Por tanto, las empresas tienen el reto de incorporarla en sus modelos de negocio y en sus planteamientos estratégicos y, lo que pue...Starting at €8.20
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The Making of CERAN Avignon: The case plan
Palencia, LuisCase ASN-63-EKnowledge and CommunicationThis case was written for use in the case writing course of the International Faculty Program. The case is to be used after workshops in which participants practice the design of the opening paragraph, its difficulty, the structure of the case and the choice of exhibits. This is a case about how to write a case. It is based on a real IESE case study, "RELE Rouen: Language Immersion in Normandy," ASN-58-E.Starting at €8.20
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Monsanto Agricultura: Política de retribución
Gómez, Sandalio; Quintanilla, JavierCase DP-91Leadership and People ManagementDescribe el diseño de la política de retribución en una pequeña empresa comercial perteneciente a una importante multinacional química. Se analizan los tres apartados que componen la política de retribución en Monsanto Agricultura: salarios, beneficios extrasalariales e incentivos. Destacando especialmente el capítulo correspondiente a los salarios, en el que se describe el proceso completo, desarrollado por la compañía, para determinar y decidir...Starting at €8.20
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Monsanto Agricultura: Compensation Policy
Gómez, Sandalio; Quintanilla, JavierCase DP-91-ELeadership and People ManagementStarting at €8.20
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Counterfeits and E-Commerce: Why Even Build It?
Mani, Vidya; Thomas, Doug; Maiden, Stephen E.Case DARDEN-OM-1753-EService and Operations ManagementThis public-sourced case set in early 2021 examines the role counterfeiting has come to play in e-commerce, specifically at Amazon, which represents over one-third of the US online market. The case's protagonist is Amy Vega, who, along with Jason Larson, has cofounded a humidity-detection-device company with a product called the Hygro. Vega and Larson hope to sell the Hygro on leading e-commerce sites such as Amazon. But should they? Vega's res...Starting at €8.20
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The Hesitations of an Adventurous Young Manager
Smith, Thomas; Ribera, AlbertoCase DPO-91-EService and Operations ManagementAfter serving six years in the army as an officer (including two years in Iraq, working in the economic development unit of the Provisional Government formed in 2003), Thomas Smith decides it is time to redirect his career towards a job that is better aligned with his personal plans and salary expectations. Consequently, he embarks upon an MBA. However, shortly before ending his second year, while he is immersed in different recruitment processes...Starting at €8.20