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Un caso práctico de análisis y previsión financiera
Martínez Abascal, EduardoTechnical Note FN-460FinanceEsta nota contiene la resolución del caso Vidal e Hijos (F-540) de finanzas operativas (corto plazo). Explica y aplica un esquema sencillo de análisis y previsión de estados financieros en una empresa comercial de pequeño tamaño y en fase de crecimiento. La nota puede usarse como material de repaso para los participantes, una vez impartidos algunos casos iniciales de finanzas operativas (tales como el Butler Lumber). También puede utilizarse como...Starting at €8.20
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A Practical Case of Financial Analysis and Forecasting
Martínez Abascal, EduardoTechnical Note FN-460-EFinanceStarting at €8.20
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El ciclo de vida del proyecto: definición
Ribera, JaumeTechnical Note PN-460Service and Operations ManagementUna de las maneras de estudiar cómo se dirigen los proyectos es repasar las distintas fases que conforman el ciclo de vida del proyecto. En esta nota, exploramos una de las primeras fases, la definición del proyecto. Una definición adecuada de un proyecto es necesaria para que todas las personas implicadas en el mismo puedan tener una comprensión compartida de sus características esenciales. Incluye los objetivos del proyecto, su alcance, stakeh...Starting at €8.20
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The Project Life Cycle: Definition
Ribera, JaumeTechnical Note PN-460-EService and Operations ManagementOne of the ways to study how projects are managed is by reviewing the different stages along the project life cycle. In this note we explore one of the first stages, the definition of the project. Proper project definition is necessary in order to have a shared agreement among everybody who will be involved about the basic characteristics of the project. It includes the project objectives, scope, stakeholders, risks, assumptions, success criteri...Starting at €8.20
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Counterfeits and E-Commerce: Why Even Build It?
Mani, Vidya; Thomas, Doug; Maiden, Stephen E.Case DARDEN-OM-1753-EService and Operations ManagementThis public-sourced case set in early 2021 examines the role counterfeiting has come to play in e-commerce, specifically at Amazon, which represents over one-third of the US online market. The case's protagonist is Amy Vega, who, along with Jason Larson, has cofounded a humidity-detection-device company with a product called the Hygro. Vega and Larson hope to sell the Hygro on leading e-commerce sites such as Amazon. But should they? Vega's res...Starting at €8.20
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e-Consulting (Spanish version)
Nanda, Ashish; DeLong, Thomas J.; Landry, Scot; Agan, Thomas E.Case HBS-804S07Service and Operations ManagementProporciona una visión general de la historia y el desarrollo de la industria del e-consulta, así como las cuestiones que se le plantean.Starting at €8.20
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Harlequin Enterprises: Assessing e-Books
Rod E. White; Tony S. Frost; Ken MarkCase IVEY-9B14M027-EStrategyHarlequin Enterprises is a well-known publisher of women's fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin's business model: its relationship with authors, distributors and competitors.Starting at €8.20
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Gianni Donati en Panaro Co. (C)
Pin Arboledas, José Ramón; Susaeta Erburu, LourdesCase DPO-460Leadership and People ManagementEl objetivo del caso "Gianni Donati en Panaro Co." es exponer los conflictos entre dos partes de las compañías: los staffs de la sede corporativa y las unidades de línea de negocio. Este caso está basado en el caso DPO-79: ET&T Co. La decisión de Lucca de Lourdes Susaeta y el prof. José Ramón Pin Arboledas.Starting at €5.74
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Semir's E-Commerce: Success and Exploration
Juan Shan; William Wei; Xiaojia Sunny WangCase IVEY-9B18A019-EMarketing, StrategyZhejiang Semir E-Commerce Co. Ltd., the online subsidiary of Chinese casual clothing company Zhejiang Semir Group Co. Ltd. (Semir), grew continuously from its launch in 2012 to become a main contributor to Semir’s success, contributing approximately 30 per cent of Semir’s annual revenue by 2016. Semir entered the online market relatively late after many competing Chinese clothing manufacturers had already established their presence online. Yet it...Starting at €8.20
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Hindustan Unilever Mulls Over E-grocery Market Option
Sandeep Puri; Manjusha Subramanian; Abhinav GrandhiCase IVEY-9B15A054-EMarketing, StrategyThe prospect of online grocery (e-grocery) shopping has generated a substantial amount of interest. Many fast-moving consumer goods companies have entered this potential market, and Hindustan Unilever Limited (HUL) is contemplating building its own e-grocery platform. However, e-grocery firms have yet to develop a business model that can consistently deliver profits while also creating value for customers. HUL needs to assess the potential barrie...Starting at €8.20