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Nestlé's Alliance for YOUth (A)
Reiche, Sebastian; Liao, YuanCase DPO-438-EThe case deals with Nestlé's launch of the "Nestlé needs YOUth" initiative, whose main objective was to improve the employability of young people. The A case outlines how the initiative was launched in Europe at an overarching level, while leaving each local country operation with a lot of autonomy to decide how to carry it out. As a result, different challenges and local adaptations were necessary in each country. The B case details how the in...Starting at €8.20
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Luis Arrese (E): Ana's Version
Gay, Francisco; Ribera, AlbertoCase DPO-811-ELeadership and People ManagementThree years after the facts related in the Fernando Ruiz (D) case, the author had the chance to tell Ana, Fernando's wife, about the comments heard on various occasions during its discussion in different training programs for directors, about the role she had played in these events and what could be learned from it if seen from her point of view. Ana agreed to give her version, which she expressed during several interviews. The text of the case i...Starting at €5.74
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Luis Arrese (E): la versión de Ana
Gay, Francisco; Ribera, AlbertoCase DPO-811Leadership and People ManagementTres años después de los hechos que se relatan en el caso Luis Arrese (D), el autor ha tenido la ocasión de relatar a la esposa de Luis, Ana, algunos cometarios que han surgido durante la discusión del caso en diferentes programas de formación para directivos, con relación al papel que ella desempeñó durante los acontecimientos. Además del aprendizaje que se podría obtener a partir de su visión como esposa de los hechos. En esta ocasión, Ana acce...Starting at €5.74
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El propósito de Makonsa (E)
Almandoz, John; Cardona Soriano, Pablo; Chinchilla, Nuria; Rey, CarlosCase DPO-772Leadership and People ManagementEste ejercicio sirve para aprender a utilizar la dirección por objetivos y misiones como metodología de implantación de la misión en la empresa. Los participantes se dividen en cuatro equipos, que representan cuatro departamentos básicos de la empresa. Cada equipo tiene que desarrollar las misiones participadas, los indicadores y los objetivos para contribuir a la misión de la empresa. Este caso está basado en "La misión de Makonsa (B)" , DPO-429...Starting at €5.74
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Innovar en operaciones, fuente de ventaja competitiva
Moscoso, PhilipTechnical Note PN-438Service and Operations ManagementLa innovación de las operaciones -no simplemente su mejora- significa idear formas completamente nuevas de operar, es decir, formas nuevas de gestionar pedidos, fabricar productos o prestar el servicio al cliente, por ejemplo. Y con este tipo de innovaciones, que suponen una mejora radical de las operaciones, vamos a conseguir poner a nuestros competidores contra las cuerdas.Starting at €8.20
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Operational Innovation: Source of Competitive Advantage
Moscoso, PhilipTechnical Note PN-438-EService and Operations ManagementOperational innovation - not merely continuous improvement - entails the creation of completely new forms of operation, including order management, production and customer service. These innovations, which effect radical improvement in operations, help us put our competitors against the ropes.Starting at €8.20
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A (Very) Brief Introduction to Shazam
Estrada, JavierTechnical Note FN-438-EFinanceShazam is a very powerful package for statistics and econometrics that occupies only four megabytes of disk space. In addition to the hundreds of commands and options that Shazam offers, with a bit of skill the user can program himself just about anything he may need from an econometric point of view. This note only attempts to help users with their very first steps in Shazam, such as the handling of files and a few basic commands.Starting at €8.20
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DMR España 2007: Everis (E)
Pin Arboledas, José RamónCase DPO-108-ELeadership and People ManagementAfter case studies A, B, C and D, Fernando Francés, the president of DMR, reflects on recent events: the change of the company name to Everis; the sale of new shares with the introduction of private shareholders instead of a stock-market float; the development of a program of options on shares to continue including all the employees in the project; the process of succession among top management; and the financial responsibilities that must now be...Starting at €5.74