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La fracasada salida a bolsa de WeWork: ¿Cuál es el futuro de la financiación de la transformación digital
Suárez, José LuisCaso F-952FinanzasWeWork tuvo mucho éxito en la captación de fondos mediante sucesivas rondas de capitalización y en la expansión de sus negocios. Era uno de los principales arrendadores de oficinas en Nueva York y Londres. El problema radicaba en que sus pérdidas crecían al mismo ritmo que sus ventas y su valor en las rondas de capitalización. El elevado valor de la compañía ponía el listón muy alto en la salida a bolsa, tanto que no tuvo la demanda necesaria por...Desde 8,20 €
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WeWork´s Failed IPO: What Does the Future Hold for Financing Digital Tranformation
Suárez, José LuisCaso F-952-EFinanzasWeWork was highly successful in capturing funds through successive rounds of capitalization and expanding its businesses. It was one of the leading workspace proprietors in New York and London. The problem centered on the fact that its losses grew at the same pace as its sales and value in capitalization rounds. The high value of the company set the bar very high for its IPO, to the extent that it didn?t have necessary demand from investors.Desde 8,20 €
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Enman Oil, Inc. (F)
Hawkins, David F.Caso HBS-111057-EContabilidad y controlCompany pursues ways to reduce its debt to equity ratio by resorting to off balance sheet debt transactions.Desde 5,74 €
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Cosmeticos de Espana, S.A. (F)
Hawkins, David F.Caso HBS-115020-EContabilidad y controlDesde 5,74 €
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The Andrex Case Story
Joachimsthaler, Erich A.Caso M-952-EMarketingThe case describes the branding decisions of Scott Paper Ltd. regarding its brand of toilet paper Andrex. Since 1972, the company has commanded a leading market share at a significant price premium in a market that many experts would characterize as a thoroughly commoditized and price-only battlefield. With £ 193 million in revenues, Andrex is the fourth best selling brand in the UK after Persil, Coca-Cola and Ariel.Desde 8,20 €
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Cosm ticos de Espa a, S.A. (A) (B) (C) (D) (E) (F), Teaching Note
Hawkins, David F.Nota del Instructor HBS-112053-EContabilidad y controlTeaching Note for 111-019, 111-020, 111-021, 111-030, and 111-119.Desde 0,00 €
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C&F Consulting, Inc.
Alison Konrad; Ken MarkCaso IVEY-9B14C024-ELiderazgo y Dirección de personasIn July 2009, C&F Consulting, Inc., based in Toronto, sends a team of five brand strategists to work with a client in China on marketing and advertising for a car brand specific to the North American market. The team, consisting of four men and one woman, often meet for dinner after their day’s work, which consists of conducting a crash course in North American-style marketing for the Chinese client’s cohort of new recruits. The woman feels that ...Desde 8,20 €
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The Business Case for the F-22 Raptor
Cross, TomCaso DARDEN-S-0188-EDirección estratégicaThe F-22 was the world’s first fifth generation and most capable fighter aircraft. It combined very low observable stealth, supercruise speed, extreme agility, high tactical maneuver ceiling, and information fusion for unmatched "first look, first shot, first kill" capability. Technology challenges caused its development to exceed cost and schedule estimates. Procurement quantities were reduced from 750 to 187 aircraft due to the OSD "buy to budg...Desde 8,20 €
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F. Mayer Imports: Hedging Foreign Currency Risk
Wallace FanCaso IVEY-9B17N004-EDirección estratégica, FinanzasIn September 2014, F. Mayer Imports Pty. Ltd., an Australian gourmet food importer, had a narrow window of opportunity to potentially protect its budget exchange rate for the rest of that, and the following, financial year. With imports such as European butter, chocolate, and cheese, the company procured a significant portion of its product in euros. The Australian dollar to euro exchange (AUD/EUR) dropped from a high of 0.7027 in October 2013 to...Desde 8,20 €
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Arck Systems (F)
Larkin, Ian I.Caso HBS-911073-ELiderazgo y Dirección de personasThe Arck Systems series of cases describes the dilemmas faced by a senior sales manager in determining a sales compensation plan at an enterprise software company. The existing compensation plan is aggressive and highly rewards "star" performers. The cases track a series of changes the manager makes to the sales compensation plan in response to negative and unintended consequences of the existing system. The cases illustrate the tradeoffs inheren...Desde 5,74 €