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Scent-sational shift: Exploring a repositioning for Equivalenza

By Valentí, Albert / Gallo, Iñigo / Puigferrat, Maria del Mar

Marketing

Collection: IESE (España)

Ref.: M-1417-E

Published: May 16, 2025

Format: PDF

Pages: 13

Language: English

€8.53 PVP Institution

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Scent-sational shift: Exploring a repositioning for Equivalenza

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