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Technical Note

El activo y la fortaleza de la marca

By Pérez Castro, Carlos / de Toro, Juan Manuel / Mira, Marta

Marketing

Collection: IESE (España)

Ref.: MN-363

Published: Sep 20, 2007

Format: PDF

Pages: 7

Language: Spanish

€8.53 PVP Institution

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El activo y la fortaleza de la marca

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