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Athena Luxury Purses
Sabrià, Fede; Markakis, Mihalis; Sáez de Tejada Cuenca, AnnaCaso OIT-5-EServicios y operacionesAthena Luxury Purses needs a 12-month production plan to meet its monthly forecasted demand. We will work to create one based on what we know of the company's current production capacity, plus the cost of different capacity changes (such as hiring or firing employees, or overtime work) and the price and cost of the purses made.Desde 8,20 €
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IESE Insight. Número 5. Segundo trimestre 2010
IESE InsightRevista REV-5Dirección estratégica, Ética empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Liderazgo y Dirección de personas, MarketingEn dirección de empresas, lo que funciona en una cultura no tiene por qué ser válido en otra. El número 5 de la revista IESE Insight analiza algunos de los retos que plantea la dirección de empresas internacionales desde la perspectiva del liderazgo, la gestión de personas, el marketing y la ética empresarial. Carlos Sánchez-Runde y Richard M. Steers revisan el papel de la cultura en el rol de los directivos y en la motivación de los empleados qu...Desde 22,00 €
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IESE Insight. Issue 5. Second quarter 2010
IESE InsightRevista REV-5-EDirección estratégica, Ética empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Liderazgo y Dirección de personas, MarketingGives you the bigger mindset you need to adapt to the challenges of operating cross-culturally. Richard M. Steers and Carlos Sanchez-Runde explore the implications of culture for managing and motivating employees around the world. Marieke de Mooij urges managers to take a culturally segmented approach in their global marketing effort. Sophia Kusyk challenges three myths about doing business across cultures and provides some ethical decision-makin...Desde 22,00 €
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Born in the U.S.A... and Priced by Ticketmaster: Bruce Springsteen and The E-Street Band 2023 Tour
Markakis, Mihalis; Sabrià, FedeCaso OIT-6-EServicios y operacionesBruce Springsteen and his E-Street Band were preparing for their long-awaited 2023 Tour in the US and Europe, when tickets for the concerts went on sale in the summer of 2022 through Ticketmaster. As demand for tickets was expected to exceed supply, the artist and his manager decided to allocate part of these tickets to Ticketmaster's Official Platinum Seats program, which meant that they would be priced dynamically, similarly to the standard pra...Desde 8,20 €
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Chapter Five: 5. LIE #5 People need feedback
Buckingham, Marcus; Goodall, AshleyCapítulo de Libro HBS-1036BC-EForget what you know about the world of work. You crave feedback. Your organization's culture is the key to its success. Strategic planning is essential. Your competencies should be measured and your weaknesses shored up. Leadership is a thing. These may sound like basic truths of our work lives today. But actually, they're lies. This provocative, inspiring book shows that there are some big lies--distortions, faulty assumptions, wrong thinking--...Desde 8,20 €
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Tilt, 5. Extracting Value from the Big Picture
Dawar, NirajCapítulo de Libro HBS-0006BC-EMarketingIn Chapter 5, Extracting Value from the Big Picture (23 pages), the author explores three ways of using marketplace information to create competitive advantage: relaying and connecting, benchmarking and mirroring, and predicting. The first method, relaying and connecting, creates customer value by providing aggregate information to customers. The author looks at the value and platform for this approach and presents Amazon.com's recommendation eng...Desde 8,20 €
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PharmaCo: Inject 5-Malware Infection
Michael Parent; Greg Murray; Sundeep SandhuCaso IVEY-9B20M058-EDirección estratégicaAdditional Supplement to accompany 9B20M058.Desde 8,20 €
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Strategy Execution Module 5: Building a Profit Plan
Simons, Robert L.Caso HBS-117105-EDirección estratégicaThis module reading describes how to build a profit plan to reflect the strategy of a business in economic terms. After introducing the profit wheel, cash wheel, and ROE wheel, the module illustrates how to use a profit plan to assess the viability of difDesde 8,20 €
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Managing Global Innovation 5. Improving Receptivity and Communication
Doz, Yves L.; Wilson, KeeleyCapítulo de Libro HBS-9826BC-ELiderazgo y Dirección de personasManaging Global Innovation is an 8-chapter book written by Yves L. Doz and Keeley Wilson of INSEAD and published in 2012 by Harvard Business Review Press. In today's global economy, existing knowledge is the catalyst for innovation, but gathering and using this knowledge depends on global factors which can create barriers to access. The authors provide a practical framework for the successful management of knowledge and innovation by optimizing t...Desde 8,20 €
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The HBR Guide to Better Business Writing: 5. Write in Full-Rapidly
Garner, Bryan A.Capítulo de Libro HBS-7738BC-EThe HBR Guide to Better Business Writing is a 21-chapter book written by Bryan A. Garner and published in 2013 by the HBR Press. The author presents strategies for developing and communicating a clear message, a model for the writing process, guidance on specific writing skills, techniques to engage the reader, and various forms of business communication. Includes examples and detailed suggestions. Chapter 5, Write in Full-Rapidly (3 pages), expl...Desde 8,20 €