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    1. Apple Health Records

      Schulman, Kevin; Rosenmöller, Magda
      Case P-1177-E
      Information Technologies, Innovation and Change
      Healthcare is an enormous and growing market globally. Healthcare services was a $3.5 trillion market in the US in 2017, but a market that was largely untouched by the type of disruptive innovation that had overtaken other industries. Healthcare was considered a significant opportunity, not only because of its size today, but looking forward there are enormous clinical and financial challenges facing the industry. There are significant concerns a...

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    2. Tata Equity P/E Mutual Fund: Performance Measurement and Attribution

      Gaurav Singh Chauhan
      Exercise IVEY-9B18N025-E
      Finance
      As a typical investor in India, you sought to attain reasonable growth in her capital with adequate diversification and low volatility in returns. It was suggested that you consider investing in mutual funds in order to obtain diversified exposure to Indi

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    3. Tata Equity P/E Mutual Fund: Performance Measurement and Attribution - Teaching Note

      Gaurav Singh Chauhan
      Teaching Note IVEY-8B18N025-E
      Finance
      Teaching note for product 9B18N025.

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    4. P-Will at DISCO

      Bernstein, Ethan S.; Jinjo, Naoko; Sakuma, Yuna
      Case HBS-419035-E
      Leadership and People Management
      Why don't other companies adopt the P-Will system? What were the conditions under which P-Will would work-and not work?

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    5. BBVA. El valor de una marca

      Cintora M. A.; Oliver, Xavier
      Case M-1177
      Marketing
      Caso que describe el proceso de adopción de la marca BBVA tras la fusión del Banco Bilbao Vizcaya y Argentaria. Comparación con la estrategia multimarca de otros bancos, como el BSCH o ABN AMRO. Descripción del proceso de creación de la marca BBVA y del compromiso adoptado por el banco de basar su estrategia en la imagen de marca, en los intangibles: cultura corporativa, capital humano, reputación. Explicación del proceso de creación de una marca...

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    6. Medicine, Management, and Mergers: An Interview with Merck's P. Roy Vagelos

      Vagelos, P. Roy; Nichols, Nancy A.
      Article HBS-94611-E
      Strategy
      On November 1, 1994, P. Roy Vagelos retired after nearly 20 years at Merck. As head of the research labs from 1975 to 1985 and then as CEO, Vagelos turned Merck into a pharmaceutical powerhouse through a series of breakthrough drugs. More recently, Vagelos shocked this once conservative corner of the medical industry with Merck's acquisition of the prescription-benefits-management company (PBM) Medco Containment Services, which provides prescript...

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    7. Healy Hudson: e-Sourcing Solutions

      Sachon, Marc
      Case P-1019-E
      Information Technologies, Service and Operations Management
      Based in Munich, Bavaria, the company is a pioneer in the world of e-procurement. It has developed an online purchasing system for the Business-to-Business sector. In the fall of 2000 it is selling two e-commerce products: Impact Ordering and Impact Sourcing. The former is a simple electronic catalog ordering system; the latter is designed for the sourcing of complex goods.

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    8. Applying Data Science and Analytics at P&G

      Datar, Srikant M.; Mehta, Sarah; Hamilton, Paul
      Case HBS-121006-E
      Information Technologies
      Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G's approach to data management and governance, and reviews the challen

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    9. P&G Japan: The SK-II Globalization Project

      Bartlett, Christopher A.
      Case HBS-303003-E
      Knowledge and Communication
      Traces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global busines

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    10. J. P. Morgan

      Tedlow, Richard S.; Ruben, David
      Case HBS-810052-E
      Entrepreneurship
      An account of J.P. Morgan's remarkable career in government, railroad, and industrial finance.

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    6. Exercise 208 items
    7. Focused Case 35 items
    8. Magazine 66 items
    9. Teaching Note 9180 items
    10. Technical Note 1759 items