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From Patrimonio Hoy to Arte en Concreto: Tailoring a Social Responsibility Program at CEMEX Puerto Rico
Myrna Comas; Circe Niezen; Julia SagebienCase IVEY-9B09M083-EEntrepreneurship, StrategyThis case examines how CEMEX adapted its flagship corporate social responsibility (CSR) program (Patrimonio Hoy) to the specific socio-economic realities of Puerto Rico - Fundacion Arte en Concreto (the Foundation). The Foundation was a partnership between a number of entities in the private, public and not for profit sector. For CEMEX, the main partner and founder, Arte en Concreto provided a way to promote concrete as an art form while contribu...Starting at €8.20
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Trouble in Paradise: Stakeholder Conflict in the Paseo Caribe Project (Spanish version)
Gwendolyn ToroCase IVEY-9B10MS18Entrepreneurship, StrategyEl caso trato con respecto a las muchas controversias que rodean el proyecto de desarrollo en San Juan, el capital de las propiedades inmobiliarias de Paseo Caribe de Puerto Rico. Los reveladores del proyecto tuvieron que soportar con demostraciones grandes, desobediencia civil, la intervención del Gobierno, procesos jurídicos y retardos costosos como resultado de alegaciones que había habido irregularidades múltiples en los procesos de permitir-...Starting at €8.20