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Editorial Pirineos (A)
Soley, JorgeCase F-631-EFinanceThis case analyzes the companys different sources of short-term bank financing: discounts, credit lines and loans, and examines the use of suppliers as a source of financing as an alternative to bank financing. It additionally analyzes the advantages of centralizing treasury operations, and the use of e-banking (home-banking) as an instrument for improving treasury management. Finally, it gives an example of a bank-company balance sheet in ord...Starting at €8.20
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Editorial Pirineos (A)
Soley, JorgeCase F-631FinanceSe analizan las distintas fuentes de financiación bancarias a corto plazo que tiene la empresa: descuento, línea de crédito, prestamo. Se analiza la fuente de financiación de proveedores como alternativa a la financiación bancaria. Adicionalmente, se analizan las ventajas de la centralización de la tesorería y la utilización de la banca electrónica (home-banking) como instrumento para mejorar la gestión de tesorería. Finalmente, se muestra un eje...Starting at €8.20
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Grupo de Empresas Fortuny (E)
Álvarez, E.; Tàpies, JosepCase F-606FinanceExplica cómo acabaron los acontecimientos que se describen en los casos (A), (B) y (C).Starting at €5.74
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Luis Arrese (E): Ana's Version
Gay, Francisco; Ribera, AlbertoCase DPO-811-ELeadership and People ManagementThree years after the facts related in the Fernando Ruiz (D) case, the author had the chance to tell Ana, Fernando's wife, about the comments heard on various occasions during its discussion in different training programs for directors, about the role she had played in these events and what could be learned from it if seen from her point of view. Ana agreed to give her version, which she expressed during several interviews. The text of the case i...Starting at €5.74
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Crescimento e Diversificação na Martifer
Caldart, Adrián A.Case AESE-DG-A-886-PPStrategyO caso descreve o rápido processo de crescimento e diversificação internacional do portfólio de negócios levado a cabo pela empresa de origem portuguesa, Martifer. A Martifer, inicialmente uma empresa líder na península ibérica no negócio de estructuras metálicas, em apenas quatro anos converteu-se num actor relevante no sector das energias renováveis, com significativos investimentos nos negócios de energia eólica, solar y nos biocombustíveis em...Starting at €8.20
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El leasing financiero y el leasing operativo
Soley, JorgeTechnical Note FN-292FinanceSe inicia con un estudio de la definición del «leasing» y las distintas modalidades de «leasing» existentes, tanto a nivel nacional como internacional. Por otra parte, se analiza el marco legal en España de las compañías de «leasing» en sus modalidades de mobiliario e inmobiliario. Posteriormente, se analizan las características de la política de activo de estas entidades, o sea las ventajas e inconvenientes del «producto "leasing"». También se h...Starting at €8.20
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e-Clio
Pérez Castro, Carlos; de Toro, Juan ManuelCase M-1119-EMarketingThe Clio product manager must submit a plan for the 2001 relaunch of the model, aimed at recovering the market share achieved the previous year while, at the same time, giving the Clio brand a younger image with its target audience.Starting at €8.20
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Amazon and mybabyallergy.com: E-commerce Decisions for a Retail Start-Up
Jané, JoanCase P-1172-EDecision Analysis, Marketing, Service and Operations Management, StrategyGoing on Amazon usually acts as a real spur for any firm's business, since sales tend to shoot up. But it is also true that it involves downsides that cannot be overlooked. Amazon, the undisputed leader in online sales of all kinds of products, has become a unique platform for the positioning and sales development of thousands of companies-especially for smaller firms, with a shorter track record or fewer resources available to promote their prod...Starting at €8.20
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Amazon y mybabyallergy.com: Decisiones de e-commerce para una start-up
Jané, JoanCase P-1172Decision Analysis, Marketing, Service and Operations Management, StrategyLa entrada en Amazon suele actuar como un auténtico revulsivo para el negocio de cualquier empresa, ya que las ventas tienden a dispararse. Pero también es verdad que implica contrapartidas que no se pueden pasar por alto. Amazon, líder indiscutible en la venta online de todo tipo de productos, se ha convertido en una plataforma única para el posicionamiento y el desarrollo comercial de miles de compañías. Especialmente, para las de menor tamaño,...Starting at €8.20
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Crescimento e Diversificação na Martifer - Teaching Note
Caldart, Adrián A.Teaching Note AESE-DG-A-886 TN-PPAccounting and ControlO caso descreve o rápido processo de crescimento e diversificação internacional do portfólio de negócios levado a cabo pela empresa de origem portuguesa, Martifer. A Martifer, inicialmente uma empresa líder na península ibérica no negócio de estructuras metálicas, em apenas quatro anos converteu-se num actor relevante no sector das energias renováveis, com significativos investimentos nos negócios de energia eólica, solar y nos biocombustíveis em...Starting at €0.00