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Ébola: cuando una buena gestión salva vidas
IESE InsightArticle ART-2676Service and Operations ManagementEl ébola se ha cobrado más de diez mil víctimas en apenas un año y durante varios meses la epidemia amenazó con extenderse sin control por todo el mundo. ¿Cuáles han sido los principales errores y escollos en la gestión de la crisis?Starting at €8.20
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Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
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Partners In Health: HIV Care in Rwanda
Porter, Michael E.; Lee, Scott; Rhatigan, Joseph; Kim, Jim YongCase HBS-709474-EStrategyIn 2005, Partners In Health (PIH) was invited by the Rwandan Ministry of Health to assume responsibility for the management of public health care in two rural districts in Eastern Rwanda and create an HIV treatment program at these sites. PIH successfully implemented a comprehensive program focusing on 4 principles: health systems improvement, HIV prevention and care, accompaniment, and social and economic support. By January 2007, the Rwinkwavu ...Starting at €8.20
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Doing Business in Kigali, Rwanda
Zelleke, Andy; Schlesinger, Leonard A.; Armerding, Pippa Tubman; Lawal, WaleCase HBS-323089-EKnowledge and CommunicationThis case examines the challenges and opportunities of doing business in Rwanda. It highlights Rwanda's economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main obstacles faced by businesses operating in the country, high transportation costs, some of the most expensive electricity tariffs in sub-Saharan Africa and high levels of government burea...Starting at €8.20
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African Entrepreneurship: Weighing Adventure Travel Business Opportunities
Shreshthi Mehta, Marilyn AnthonyCase IVEY-W31908-EEntrepreneurship, StrategyIt was June 2021 and the international tourism industry was beginning to show signs of revival after the COVID-19 global pandemic. Small business owner Tony Byarugaba was surveying the scenic grounds surrounding his tourist lodge in Uganda. Byarugaba had built his enterprise by offering international clients a superior African vacation that included Uganda and the neighbouring countries of Rwanda, Kenya, Tanzania, and the Democratic Republic of t...Starting at €8.20
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The Indego Africa Project
McGinn, Kathleen L.; Gordon, RachelCase HBS-911011-ETwo young attorneys found and begin to build the Indego Africa Project, an NGO partnering with women's cooperatives in Rwanda. Indego connects the cooperatives to the international retail market for handmade artisan products, helps the cooperatives build their business capacity, and develops and delivers classroom training in life and business skills for the cooperative members. At the time of the case, Indego is partnering with three cooperative...Starting at €8.20
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Sawdust, Co.
Nicole R.D. Haggerty; Murty S. Kopparthi; Chris Janssen; Salima Ladhani; Jamie McKeownCase IVEY-9B15M034-EEntrepreneurship, StrategyIn May 2013, the owner of Sawdust, Co., a small woodworking business outside Kigali, Rwanda, has to decide on a new strategic direction for his company while not compromising its past success. He had started the company in 2007 with the goal of revolutionizing the sawdust industry in his country while also promoting social welfare in the region by offering employment to both survivors and perpetrators of the 1994 genocide. Although the company ha...Starting at €8.20
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Zipline: Lifesaving Deliveries by Drone
Rosen, Howard; Shah, ReemaCase SGSB-SM322-EStrategyThe purpose of this case is to look at Zipline’s product market fit. The case examines how the Zipline team evaluated which market segments to consider next as they looked to expand beyond Ghana and Rwanda. Students will also be introduced to various go to market strategies that were used to address this target market. Students will also gain an understanding of the challenges a company faces to ensure product market fit.Starting at €8.20
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Congo River Basin Project: Role for Dr. Campos
McGinn, Kathleen L.; Kolb, Deborah M.; Acosta, Anne Starks; Hammer, Cailin B.Case HBS-909040-EThe director of a research coalition and the founder/coordinator of an NGO consortium meet to discuss the possibility of jointly drafting a proposal for an integrated research and development project in the Congo River basin. Approved projects will receive an annual operating budget of $2 million. Together they must develop a joint plan for how the money should be spent.Starting at €8.20
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A Public Relations Campaign for Rwanda
Mary Weil; Ken MarkCase IVEY-9B14A035-EMarketing, StrategyOn February 5, 2012, the founder of McDonald Kinley Emerson, a consultancy in Toronto, Canada, was asked to give a talk about country branding. She decided to focus on the efforts of Racepoint, a U.S. marketing services agency, to reshape the image of Rwanda. As it attempted to shift perceptions of the country from war-torn and chaotic, Racepoint’s campaign attracted controversy amid allegations that wrongdoings were being glossed over in favour ...Starting at €8.20