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The Multiunit Enterprise
Garvin, David A.; Levesque, Lynne C.Article HBS-R0806G-EService and Operations ManagementA multiunit enterprise is a geographically dispersed organization built from standard units (stores, restaurants, or branches) that are aggregated into larger geographic groupings (districts, regions, and divisions). Although this organizational structure has become the norm in several industries, it has received little attention from academics and consultants. Garvin and Levesque set out to fill that gap in management thinking with their researc...Starting at €8.20