This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
SeatGeek, Teaching Note
Higgins, Robert F.; Mehta, SarahTeaching Note HBS-819104-EStrategyThis teaching note accompanies the case "SeatGeek" (case no. 819013).Starting at €0.00
-
SeatGeek
Higgins, Robert F.; Mehta, SarahCase HBS-819013-EStrategyIn late 2016, Russ D'Souza and Jack Groetzinger, co-founders of the online event ticketing platform SeatGeek, faced some difficult decisions. In the company's seven-year history, SeatGeek had positioned itself primarily as an aggregator, facilitating ticket transactions between sellers and buyers on the "secondary ticket market." But in early 2016, D'Souza and Groetzinger had decided to pursue the "primary ticket market"-contracting directly with...Starting at €8.20