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Reynaldo Roche (C)
Chua, Jeriel; Weiss, Elliott N.Case DARDEN-OM-1260-EService and Operations ManagementThis four-case series follows a team through a weeklong kaizen event. The A case (UVA-OM-1258) sets up the situation, and the B (UVA-OM-1259), C, and D (UVA-OM-1261) cases depict what happens on the successive days. The series teaches such concepts as takt time, line balancing, and managing change. The A case is intended to be handed out as an assignment, and the B, C, and D cases provide real-time exercises for the students.Starting at €5.74
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Ian Desmond's Dilemma (C)
Weiss, Elliott N.; Goldberg, Rebecca; Fisher, RobertCase DARDEN-OM-1576-EService and Operations ManagementThis is the third in a series of four cases. Ian Desmond, a baseball player for the Washington Nationals team, was deciding whether or not to accept a new contract. Should he take a seven-year contract, and stick it out with the team for for another seven years? He was young and talented, and his star was on the rise. With strong 2013 performance statistics, he was in a good position to negotiate. Or should he take his chances on the free-agent m...Starting at €5.74
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Darden Business Publishing Gets Lean (C)
Weiss, Elliott N.; Goldberg, Rebecca; English, AustinCase DARDEN-OM-1499-EService and Operations ManagementThis third part of a three-part case provides an epilogue to the CPI initiative. One year later, the editorial office continues to see positive results.Starting at €5.74
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Maria's Ristorante
Weiss, Elliott N.; Maiden, Stephen E.Case DARDEN-OM-1536-EService and Operations ManagementIn an effort to save his business, Paul Marciano, the owner of Italian family restaurant Maria’s Ristorante, runs a number of experiments focused on improving the customer experience around his target customer segment. These experiments lead to a better understanding about his business and cause him to make specific changes to his business model that ultimately improve things across the board. The experiments are based on research from the academ...Starting at €8.20
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Behavioral Economics and the Service Organization
Weiss, Elliott N.; Maiden, Stephen E.Technical Note DARDEN-OM-1548-EService and Operations ManagementThis note summarizes some important learnings from the study of behavioral economics of which service organizations should be aware in order to enhance customers' emotional experiences and help direct their decision making—in an ethical manner.Starting at €8.20
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The Curious Case of the Disputed Rabbits
Weiss, Elliott N.; Maiden, Stephen E.Case DARDEN-OM-1618-EService and Operations ManagementService systems are inherently subject to variability, whether through customers, service providers, suppliers, or unexpected events. Yet customers demand excellence and consistency regardless of this variability. In general, there are two ways to handle this variability—through people or through processes. We use the concept of robustness to describe these two approaches. This case uses an inventory mishap at a pet store to explore the need for ...Starting at €8.20
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Evaluating Financial and Operational Performance in the Airline Industry
Weiss, Elliott N.; Maiden, Stephen E.Case DARDEN-OM-1535-EService and Operations ManagementFrom its earliest beginnings in the years following World War II, the commercial airline industry has grown into an essential component supporting economic growth, trade, investment, and tourism throughout the world. This case includes short profiles for four airlines—United, Southwest, Spirit, and Japan Airlines—including descriptions of each company’s operations strategy, history, and financial situation. A series of exhibits provides income st...Starting at €8.20
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OYO Hotels USA: Coming to America
Weiss, Elliott N.; Maiden, Stephen E.Case DARDEN-OM-1641-EService and Operations ManagementThis case studies the growth of OYO Hotels (OYO) to illustrate the operational processes necessary to succeed in the service sector. The case allows for a discussion of employee- and customer-management systems, tech-driven solutions, and profit drivers. The material unfolds OYO's growth and its solution for making economy hotels discoverable and bookable online. The case raises a series of questions around OYO's business model, its ability to ...Starting at €8.20
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Reynaldo Roche (A)
Chua, Jeriel; Weiss, Elliott N.Case DARDEN-OM-1258-EService and Operations ManagementThis four-case series follows a team through a weeklong kaizen event. The A case sets up the situation, and the B (UVA-OM-1259), C (UVA-OM-1260), and D (UVA-OM-1261) cases depict what happens on the successive days. The series teaches such concepts as takt time, line balancing, and managing change. The A case is intended to be handed out as an assignment, and the B, C, and D cases provide real-time exercises for the students.Starting at €8.20
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Reynaldo Roche (B)
Chua, Jeriel; Weiss, Elliott N.Case DARDEN-OM-1259-EService and Operations ManagementThis four-case series follows a team through a weeklong kaizen event. The A case (UVA-OM-1258) sets up the situation, and the B, C (UVA-OM-1260), and D (UVA-OM-1261) cases depict what happens on the successive days. The series teaches such concepts as takt time, line balancing, and managing change. The A case is intended to be handed out as an assignment, and the B, C, and D cases provide real-time exercises for the students.Starting at €5.74