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Transformation Through Design Thinking
Vilà, Joaquim; Camps, Xavier; Sosa, Manuel E.; Liedtka, Jeanne M.Dossier DOS-37-EInnovation and Change, Service and Operations Management, StrategyDesign thinking is a vital tool for growth and innovation. This dossier shows you how to use it successfully.Starting at €15.00
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Transforma tu empresa con el Design Thinking
Vilà, Joaquim; Camps, Xavier; Sosa, Manuel E.; Liedtka, Jeanne M.Dossier DOS-37Innovation and Change, Service and Operations Management, StrategyTransformar la empresa requiere un enfoque de dirección que permita el cambio ordenado. El design thinking puede jugar un papel imprescindible en este proceso.Starting at €15.00
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Bystander Intervention: USA Gymnastics and Beyond (B)
Freeman, R. Edward; Mead, Jenny; Liedtka, Jeanne M.; Grushka-Cockayne, Yael; Santos, GraceCase DARDEN-E-0483-EBusiness Ethics and Corporate Social ResponsibilityThis partially disguised, public-sourced case, a follow-up to “Bystander Intervention: USA Gymnastics and Beyond (A)” (UVA-E-0482), details what happened after top gymnastics coach Megan Peterson reported team doctor Larry Nassar to USA Gymnastics leadership for his abuse of young athletes. It turned out that many others had tried to report Nassar for various instances of inappropriate behavior and abuse over the years, but coaches, trainers, adm...Starting at €5.74
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Billie Jean King: Serving Up Leadership
Freeman, R. Edward; Grushka-Cockayne, Yael; Liedtka, Jeanne M.; Mead, JennyCase DARDEN-E-0488-EBusiness Ethics and Corporate Social ResponsibilityThroughout a lifetime of athletic success, hard work, high visibility, and professional and personal challenges both on and off the tennis court, Billie Jean King, an icon of both professional tennis, business, and activism, remained deeply committed to gender equality, social parity, and justice. In tennis and beyond, King had fought many battles, overcome many challenges, and knocked down barriers in the sports world and beyond. She had promote...Starting at €8.20
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Why Design Thinking Works
Liedtka, Jeanne M.Article HBS-R1805D-EWhile we know a lot about practices that stimulate new ideas, innovation teams often struggle to apply them. Why? Because people's biases and entrenched behaviors get in the way. In this article a Darden professor explains how design thinking helps people overcome this problem and unleash their creativity. Though ostensibly geared to understanding and molding the experiences of customers, design thinking also profoundly reshapes the experiences o...Starting at €8.20
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Scenario Planning
Liedtka, Jeanne M.; Chawla, Vikas; Wininger, James; Garrett, CarlTechnical Note DARDEN-BP-0501-ECorporate GovernanceThis note reviews the purposes, methods, and uses of scenario planning for strategic decision making under uncertainty.Starting at €8.20
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Leading Change at PPF Corporation (B)
Liedtka, Jeanne M.Case DARDEN-BP-0499-ECorporate GovernanceThe B case continues the story of Stephen Oswald’s leadership by examining the actions he took during his first three years at the corporation. See also the A case (UVA-BP-0498).Starting at €5.74
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Leading Organic Growth - Teaching Note
Liedtka, Jeanne M.Teaching Note DARDEN-BP-0541TN-ECorporate GovernanceTeaching note for product BP-0541Starting at €0.00
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Design Thinking Course Module - Teaching Note
Liedtka, Jeanne M.; Meyer, Angela; Ogilvie, TimothyTeaching Note DARDEN-BP-0550TN-ETeaching note for product BP-0550Starting at €0.00
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Designing Learning Launches
Liedtka, Jeanne M.; Hess, Edward D.Technical Note DARDEN-BP-0529-ECorporate GovernanceThis note lays out in detail a technique, the learning launch, for generating increased revenues through conducting small experiments in the marketplace. A learning launch is a process for testing and improving (or abandoning) a new business idea quickly and inexpensively. Although the process involves selling a new product or service to a customer or group of customers, a learning launch is not a traditional new-product rollout. Instead, it is a...Starting at €8.20