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High Health Care Premiums in Charlottesville: Who Is to Blame? And What Should Be Done?
Matherne, G. Paul; Goldberg, Rebecca; Feist, J. CoreyCase DARDEN-E-0439-EBusiness Ethics and Corporate Social ResponsibilityWhen Karl Quist, a resident of Charlottesville, Virginia, looks at the rate increases in his unsubsidized, individual-market Affordable Care Act (ACA) health care insurance premiums in November 2017, he realizes that they have nearly tripled from the year before and that he will have to spend over $35,000 during the year in premiums for coverage that will entitle him to a benefit only after he has spent another $14,400 in deductible payments. Ast...Starting at €8.20
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Boots Unlimited: Getting a Foot in the Door (B)
Farris, Paul W.; Goldberg, RebeccaCase DARDEN-M-0971-EMarketingRobert Rosen and his brother, Ryan, took a look at the slow pace at which the budget for their family-owned company, BootsUnlimited.com (BU), was being spent. Many of the keywords they had chosen for their Google AdWords campaign in the hopes of boosting online sales at BU, were not being clicked on. What changes did they need to make?Starting at €5.74
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A Pediatric Emergency Department at Lynchburg General Hospital
Weiss, Elliott N.; Goldberg, Rebecca; Thomson, ChrisCase DARDEN-OM-1523-EService and Operations ManagementThe emergency department (ED) at Lynchburg General Hospital (LGH) was operating at well over its capacity, and too many patients were leaving without being seen by a doctor. Chris Thomson, chairman and medical director of the LGH-ED, was charged with bringing the numbers back on track, and he began by ramping up the ED’s Lean program. Thomson and the ED's new process engineer, Jennifer Stowers, set out to enhance quality, service, and efficiency ...Starting at €8.20
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Improving the Body Imaging Division at the University of Virginia Health System
Weiss, Elliott N.; Goldberg, Rebecca; English, AustinCase DARDEN-OM-1597-EService and Operations ManagementThis field-based case explores the University of Virginia's Body Imaging Division (BID) along with the group's new director, Arun Krishnaraj, who is trying to assess and ameliorate the frustrations, confusions, delays, and other issues BID and its patients are dealing with. Krishnaraj knew instinctively that there was much untapped potential in BID and significant value that could be created for the patients receiving care there. In addition, the...Starting at €8.20
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Darden Business Publishing Gets Lean (B)
Weiss, Elliott N.; Goldberg, Rebecca; English, AustinCase DARDEN-OM-1498-EService and Operations ManagementA consultant is enlisted to help an educational publisher streamline production using Lean principles. In the B case, the group prioritizes the problems it will address and identifies how success will be measured.Starting at €5.74
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Product Development at StubHub: Don't Stop Believin'
Markou, Panos; Chao, Raul O.; Goldberg, RebeccaCase DARDEN-OM-1705-EService and Operations ManagementArnie Katz, chief product and technology officer at StubHub (SH), was helping to lead a contest intended to result in innovative and valuable new ideas. Product managers presented more than 100 new business initiative proposals to create new value for customers and provide additional revenue streams and differentiation opportunities. The secondary-ticket (resale) market in the United States was becoming increasingly fragmented, and SH was losing ...Starting at €8.20
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Boots Unlimited: Getting a Foot in the Door (C)
Farris, Paul W.; Goldberg, RebeccaCase DARDEN-M-0972-EMarketingRyan and Robert Rosen, brothers and co-owners of BootsUnlimited.com (BU) are approaching the end of their three-week experiment in testing keywords for their Google AdWords campaign, eliminating poor-performing keywords and occasionally adding new ones. Will their campaign be a success, or will they have to find some other way to market BU's boots?Starting at €5.74
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Disruption, Transformation, Rebirth: Steel Production Ends in Bethlehem, Pennsylvania
West, June A.; Goldberg, RebeccaCase DARDEN-BC-0226-EKnowledge and Communication"Bethlehem Steel quit making steel in 1995 in its Pennsylvania hometown. By 1998, it had shut down its coke furnaces and sold its last two steel-related businesses at the 1,800-acre Lehigh Valley complex. Seven hundred executives were left to dismantle and dispose of the silent mills and cold furnaces, while former employees and city businesses coped with the reality of unemployment and bankruptcy. Curtis H. (Hank) Barnette, chairman and CEO, kno...Starting at €8.20
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DAZZ Manufacturing Company
Weiss, Elliott N.; Goldberg, Rebecca; Schill, Michael J.Case DARDEN-OM-1503-EService and Operations ManagementWhile maintaining Lean manufacturing standards, the plant manager for the Clarksburg, Virginia, location of a manufacturer of coated abrasives must evaluate a capital investment of $8 million. The investment would reduce labor needs and provide reduced setups. A discounted cash flow analysis must be performed to analyze the investment. Relevant costs and valuation of production flexibility are key issues. This case is taught jointly in two of Da...Starting at €8.20
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Pat Greene: From Jarhead to Egghead
Powell, Elizabeth A.; Goldberg, Rebecca; Zegarelli, JamesCase DARDEN-BC-0271-EKnowledge and CommunicationThis case challenges the adage, “You can take a man out of the Marines, but you can’t take the Marines out of the man.” Newly transitioning as a Marine officer into his first civilian job, Pat Greene will need to learn how to flex his leadership communication style to meet the demands of his new work culture. The case illustrates the contingent and situational nature of effective communication, or in other words, how a communication style that ma...Starting at €8.20